Corporate General Manager

Fun Town RV; North Branch (MI); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

401(k) with company match

Paid time off and holidays

Job summary

Fun Town RV is seeking a Corporate General Manager to drive performance turnaround at distressed retail locations. This role is pivotal in executing strategic sales initiatives and ensuring operational standards align with company goals. Candidates should be prepared for extensive travel while providing hands-on leadership and training.

The ideal candidate will oversee dealership activities, manage inventory, and ensure compliance with laws while driving sales performance and customer satisfaction. Comprehensive benefits including health and retirement plans are offered.

Qualifications

• Proven track record in sales and performance improvement.
• Experience in managing retail operations.
• Ability to travel up to 50% of the time.

Responsibilities

• Drive performance turnaround at underperforming retail locations.
• Develop and execute corporate retail RV and fleet sales strategies.
• Ensure departments are adequately staffed and trained.

Skills

Leadership

Sales Strategy Development

Operational Management

Customer Experience Improvement

Job description

Overview

The Corporate General Manager – Distressed Location Evaluation & Correction role is responsible for driving performance turnaround at underperforming retail RV and fleet locations. This position develops and executes strategic sales initiatives, identifies operational inefficiencies, and implements corrective action plans through hands‑on leadership and training. Acting as a field‑based performance expert, this role ensures each location meets profitability, customer experience, and operational standards aligned with company goals. This position requires travel up to 50% of the time to various dealership locations across multiple states.

Key Responsibilities

Corporate Sales, Distressed Location Evaluation & Correction

• Develop and execute corporate retail RV and fleet sales strategies.
• Identify and rectify underperforming or distressed locations.
• Address operational leakage, low KPIs, and gaps in customer experience.
• Implement action plans and hands‑on training to improve performance.

Staffing, Training, and Development

• Ensure departments are adequately staffed.
• Develop and maintain training programs for all departments.
• Follow up on action plans in sales, service, parts, and warranty.

Sales Performance and Profitability

• Drive new and used RV sales to meet 75% of each store’s goals.
• Maintain a gross profit of $7,500+ per unit on front and back‑end sales.
• Achieve PRU and PPR targets in the finance department.

Inventory and Merchandising Management

• Monitor inventory records and ensure display readiness.
• Oversee merchandising, POP signage, and online photos.
• Maintain showroom‑ready displays across all locations.

Operational Oversight and Compliance

• Monitor expenses and ensure budget compliance.
• Resolve escalated customer complaints professionally.
• Maintain compliance with all laws and ethical standards.

Essential Duties and Responsibilities

• Oversee all dealership activities, including layout, scheduling, and staffing.
• Monitor employee performance and sales forecasts.
• Maintain good relationships with service and factory personnel.
• Adhere to budgetary constraints.
• Handle customer complaints effectively.
• Motivate and train sales staff to exceed goals.
• Ensure timely follow‑up on all leads.
• Conduct daily dealership meetings.
• Forecast and manage Service Department goals and QA.
• Maintain open communication with corporate leadership.
• Promote company mission, vision, and values.
• Ensure policy and procedure compliance.
• Perform other duties as assigned.

General Manager Standards

• Comply with all Federal and Local laws.
• Employ ethical practices in all sales activities.
• Protect all confidential data and information.
• Prevent disclosure of company material to unauthorized persons.

Physical Requirements

• Prolonged periods of sitting at a desk and working on a computer screen.
• Must be able to travel up to 50% of the time, including overnight stays, as business needs require.
• Must be able to lift 10 lbs.

Benefits

• Competitive salary based on experience.
• Health, dental, and vision insurance.
• Christmas Savings Plan.
• 401(k) with company match.
• Paid time off and holidays.

Equal Opportunity Employer

Fun Town RV is an Equal Opportunity Employer. All qualified applicants will be considered for employment without regard to race, color, religion, sex, national origin, age, protected veteran status, or disability status. Applicants must be authorized to work in the U.S. Drug screening, driving record, and background checks may be conducted prior to and during employment. Content of this ad and fulfillment of offers is sole responsibility of Fun Town RV.