Core Menu Strategy Architecture

KFC Corporation; Plano (TX); On-site; USD 120,000 - 160,000; Full time

Job summary

KFC Corporation in Plano, TX seeks a Manager, Core Menu Strategy to lead the strategic stewardship of KFC's core menu. You will translate consumer demand, menu performance, and competitive dynamics into actionable recommendations.

Reporting to the Director, Consumer Insights & Menu+ Innovation, you will coordinate the core menu planning process and support the innovation pipeline, ensuring decisions are grounded in insight, impact, and feasibility.

Responsibilities

• Owns strategic stewardship of KFC's core menu.
• Translates consumer demand, menu performance, competitive dynamics, and operational realities into actionable recommendations.

Job description

The Manager, Core Menu Strategy owns the strategic stewardship ofKFC's core menu. The role translates consumer demand, menu performance, competitive dynamics, and operational realities into recommendations that strengthen KFC's most important menu platforms and distinctive equities.

This role is critical to the Bird Comeback Plan because it helps ensure KFC's core menu remains relevant, differentiated, and commercially strong. The role supports Modem Menu by identifying opportunities to improve, simplify, renovate, and expand the menu while protecting the brand's biggest advantage: Chicken on the Bone.

Reporting to the Director, Consumer Insights & Menu+ Innovation, this leader manages the core menu planning process, develops strategic menu recommendations, supports the innovation pipeline where needed, and helps ensure menu decisions are grounded in consumer insight, business impact, and operational feasibility.