Copywriter, Soccer Creative Storyteller

St. Louis CITY SC; St. Louis (MO); On-site; USD 65,000 - 90,000; Full time

Job summary

St. Louis CITY SC is seeking a Copywriter to join its fast‑growing, in‑house creative marketing team. You will craft strategic, emotive copy for social, email, and long‑form storytelling, collaborating with art directors and designers to drive campaigns that resonate with fans and the city of St. Louis.

You’ll lead ideas from concept to execution, develop sports branding, and push the CITY SC voice while staying authentic to soccer culture and the club’s vision.

Qualifications

• 3+ years in a creative role in advertising or marketing with a strong portfolio.
• Experience in sports or lifestyle brands is a plus.
• Ability to write sharp, inspiring copy that connects emotionally and elevates brands.
• Think strategically and conceptually with a knack for solving problems in unexpected ways.
• Understand soccer culture and connect with fans locally, nationally and globally.

Responsibilities

• Execute Creative Projects: guide the creative process with art directors, designers and creative directors.
• Big Ideas: develop campaign ideas that break through the noise and connect with culture.
• Develop Sporting Content: support matchday mandatories for Apple TV and social channels.
• Collaborate Across Teams: work with strategists, producers and creatives to ensure cohesive work.
• Understand Soccer Culture: create work authentic to the game and fan base.
• Think Bigger Than Soccer: tell stories that extend beyond the pitch and support a New St. Louis.
• Write, Edit, and Refine: craft copy across social, email, and long-form storytelling.
• Push Creative Boundaries: evolve the CITY SC brand and voice.

Skills

3+ years in creative role

Master of Words

Soccer Fluent

Big Idea Thinker

Collaborative Energy

Detail‑Oriented

Passion for Great Work

Job description

St. Louis CITY SC is seeking a Copywriter to join its fast‑growing, in‑house creative marketing team. You will craft strategic, emotive copy for social, email, and long‑form storytelling, collaborating with art directors and designers to drive campaigns that resonate with fans and the city of St. Louis.

You’ll lead ideas from concept to execution, develop sports branding, and push the CITY SC voice while staying authentic to soccer culture and the club’s vision.