Copywriter, Senior (INDG)

Bloomberg BNA; Arlington (VA); On-site; USD 70,000 - 100,000; Full time

Job summary

Bloomberg BNA is looking for a Senior Copywriter to join their creative team in Arlington, VA. The successful candidate will be responsible for developing and writing innovative copy for various platforms, ensuring brand voice consistency. This role requires a strong background in B2B communication with at least 5 years of experience, and a Bachelor's degree in a relevant field. The position offers an opportunity to work in a fast-paced environment while collaborating with design teams to elevate brand messaging.

Qualifications

• Minimum 5+ years’ experience writing promotional/advertising copy.
• Strong understanding of promotional communications principles.
• Excellent feedback reception and adaptability to revisions.

Responsibilities

• Craft compelling and innovative copy across various platforms.
• Collaborate with the design team to ensure messaging consistency.
• Develop exceptional concepts for a range of advertising mediums.

Skills

B2B Communication

Creative Thinking

Research and Analysis

Education

Bachelor’s degree in English, Marketing, or Communications

Job description

Copywriter, Senior (INDG) page is loaded

Copywriter, Senior (INDG)

Apply locations Arlington - 1801 S Bell (INDG) time type Full time posted on Posted 2 Days Ago job requisition id 134945 We are seeking a talented and dynamic Senior Copywriter to join our creative team. In this role, you will craft compelling and innovative copy across various platforms, ensuring brand voice and messaging consistency. You will be pivotal in developing creative concepts that elevate our brands in a competitive market.

What You Will Do:

• Leverage project briefs and research insights to develop exceptional concepts for a wide range of advertising, including branding, TV, social, digital, print, OOH, and more.
• Write copy from concept to end product with the ability to self-manage multiple projects and tight timelines.
• Collaborates with the design team to create a consistent visual and verbal landscape.
• Establishes strong relationships across departments and an understanding of client needs, the customer experience, and marketing strategy.
• Utilizes our branding specifications and marketing copy style guide on all work.
• Successfully communicate creative ideas by confidently presenting them to leadership and articulating and rationalizing creative decisions with strategic insights.
• Receptive to creative feedback and adaptability in the creative development process; take direction from senior creatives and leadership

You Need to Have:

• Solid understanding of the principles of promotional communications, graphic art presentation, and direct response marketing.

• Ability to leverage project briefs from business teams to develop original copy that helps meet business objectives.

• Ability to leverage research and insights to successfully reinforce campaign strategy.

• Strong B2B experience to help us communicate with a range of audiences.

• Creative, critical thinker with a flexible mind who is energized by change and challenge.

• Ability to attend and actively participate in creative meetings to determine creative objectives of each project.

• Ability to perform independent research and analysis.

• Must be able to work in a fast-paced environment with evolving situations and assignments.

• Must be excellent with receiving feedback and making revisions.

Education and Experience:

• Bachelor’s degree in English, Marketing, Communications or equivalent experience.

• Minimum 5+ years’ experience writing promotional/advertising copy.

• Agency or in-house studio experience preferred.

• Experience with legal terminology and legal information sources a plus.

Special Requirements:

• Candidates may be required to pass a test for this position.

• Portfolio required.

Equal Opportunity

Bloomberg Industry Group maintains a continuing policy of non-discrimination in employment. It is Bloomberg Industry Group’s policy to provide equal opportunity and access for all persons, and the Company is committed to attracting, retaining, developing, and promoting the most qualified individuals without regard to age, ancestry, color, gender identity or expression, genetic predisposition or carrier status, marital status, national or ethnic origin, race, religion or belief, sex, sexual orientation, sexual and other reproductive health decisions, parental or caring status, physical or mental disability, pregnancy or maternity/parental leave, protected veteran status, status as a victim of domestic violence, or any other classification protected by applicable law (“Protected Characteristic”). Bloomberg prohibits treating applicants or employees less favorably in connection with the terms and conditions of employment, in all phases of the employment process, because of one or more Protected Characteristics (“Discrimination”).

About Us

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