Copywriter

ECU Communications; Washington (District of Columbia); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Life insurance

Paid holidays

Disability insurance

401(k) matching

Dental insurance

Flexible schedule

Health insurance

Paid time off

Vision insurance

Job summary

ECU Communications in Washington, DC seeks a skilled Copywriter with Federal Government experience to create high-impact content for digital advertising campaigns, social media, and public awareness programs. The role requires 5+ years of copywriting, strong editing and portfolio across digital channels, and ability to translate complex policy into audience-friendly messaging.

You must be a U.S. citizen, capable of obtaining security clearance, and available to work on-site in Washington, DC.

Qualifications

• Bachelor's degree in communications, journalism, marketing, English, public relations, or related field.
• 5+ years of professional copywriting experience.
• Proven experience supporting Federal Government agencies or government contracting environments.
• Strong portfolio demonstrating digital advertising campaigns, social media content, public awareness communications, and website/marketing content.
• Exceptional writing, editing, and proofreading skills.
• Experience translating complex information into clear messaging.
• Knowledge of federal communications, public affairs, and outreach is preferred.

Responsibilities

• Develop persuasive copy for digital advertising campaigns across paid social, display, search, video, and programmatic channels.
• Write campaign messaging to drive awareness, engagement, recruitment, education, and behavioral change.
• Create compelling headlines, calls-to-action, ad copy variations, and campaign concepts.
• Create engaging organic content for LinkedIn, Facebook, Instagram, X, and YouTube.
• Develop social media content calendars and campaign messaging strategies.
• Adapt content and tone for specific audiences while maintaining brand consistency.
• Translate complex policy and technical information into audience-friendly messaging.
• Support awareness, outreach, recruitment, public education, and stakeholder engagement campaigns.

Skills

Copywriting

Federal government experience

Public affairs

Editing/proofreading

SEO knowledge

Education

Bachelor's degree in Communications, Journalism, Marketing, English, Public Relations, or related field

Tools

CMS

Social media management tools

SEO tools

Job description

Copywriter, Federal Government Advertising & Social Media

We are currently seeking a skilled

Benefits

• Life insurance
• Paid holidays
• Disability insurance
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Copywriter, Federal Government Advertising & Social Media

We are currently seeking a skilled Copywriter with Federal Government experience and 5+ years’ professional copywriting experience to create high-impact content for digital advertising campaigns, social media platforms, public awareness initiatives, and integrated communications programs.

The ideal candidate combines creative excellence with a deep understanding of federal communications, public affairs, and audience engagement strategies. You will support federal clients by developing persuasive advertising copy and engaging organic social media content that advances mission-driven objectives and reaches diverse audiences. To be considered, you must be a U.S. citizen, able to pass a background check for security clearance, and available to work on-site in Washington, DC.

Job Duties / Responsibilities

• Develop creative and persuasive copy for digital advertising campaigns across paid social, display, search, video, and programmatic channels.
• Write campaign messaging that drives awareness, engagement, recruitment, education, and behavioral change.
• Create compelling headlines, calls-to-action, ad copy variations, and campaign concepts.
• Create engaging organic content for platforms including LinkedIn, Facebook, Instagram, X, and YouTube.
• Develop social media content calendars and campaign messaging strategies.
• Adapt content and tone for specific audiences and platforms while maintaining brand consistency.
• Write captions, social posts, and video scripts.
• Translate complex policy, programmatic, and technical information into clear, audience-friendly messaging.
• Develop content that aligns with agency goals, brand guidelines, and communication strategies.
• Support awareness, outreach, recruitment, public education, and stakeholder engagement campaigns.
• Research target audiences and tailor messaging to maximize impact.
• Ensure all content follows Federal Plain Language Guidelines and agency communication standards.
• Support accessibility and Section 508 best practices where applicable.

Skills & Requirements

• Bachelor's degree in Communications, Journalism, Marketing, English, Public Relations, or a related field.
• 5+ years of professional copywriting experience.
• Proven experience supporting Federal Government agencies or government contracting environments.
• Strong portfolio demonstrating:
• Digital advertising campaigns
• Social media content
• Public awareness communications
• Website and marketing content
• Exceptional writing, editing, and proofreading skills.
• Experience translating complex information into clear, actionable messaging.
• Knowledge of federal communications, public affairs, and outreach efforts is preferred.
• Familiarity with social media analytics and performance optimization an asset.
• Experience with content management systems and social media management tools a plus.
• Understanding of SEO and digital marketing best practices preferred.
• Public Trust clearance or ability to obtain one is preferred.