Copywriter

Garmin Ltd.; Olathe (KS); On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

Benefits program

Job summary

Garmin Ltd. seeks a full-time Copywriter at its U.S. headquarters in the Greater Kansas City area. In this role, you will be responsible for generating compelling content and concepts for marketing campaigns across various consumer markets including fitness, outdoor, and automotive.

The ideal candidate holds a Bachelor’s degree and has at least one year of relevant writing experience. You will work collaboratively with cross-functional teams and write content for diverse platforms, making strong communication and teamwork essential for success in this dynamic environment.

Qualifications

• Bachelor’s Degree and minimum 1 year of relevant experience or equivalent.
• 1 year of writing experience in an ad agency or accredited advertising portfolio school.
• Strong writing skills with a focus on creating compelling content.

Responsibilities

• Develop creative campaign concepts and content for Garmin products.
• Collaborate with teams across multiple segments.
• Write content for Garmin's website, customer emails, and marketing materials.

Skills

Writing skills

Presentation skills

Verbal communication

Collaboration

Detail-oriented

Education

Bachelor’s Degree

Tools

Word processing software

Job description

Overview

We are seeking a full-time Copywriter at Garmin's U.S. headquarters in the Greater Kansas City area. In this role, you will be responsible for generating concepts and writing content for 360-degree campaigns in the fitness, outdoor, marine, automotive and aviation consumer markets. You are seasoned in the ability to write compelling ideas and content for any medium and in any form.

Essential Functions

• Develop creative campaign concepts and content for world-class Garmin products
• Collaborate with various team members and departments (media, social strategy, sponsorships, etc.)
• Understand multiple Garmin business segments and the creative intricacies required to execute product launch campaigns
• Present concepts to internal stakeholders
• See campaign ideas through production on still photography and video shoots
• Write content for use on the Garmin website, customer emails and other digital needs
• Write content for POS, tradeshow, and other standard marketing materials
• Work to remain current on the features and benefits of the complete Garmin line of products
• Remain current on market trends and observe competitive advertising from a variety of mediums

Basic Qualifications

• Bachelor’s Degree AND a minimum of 1 year of relevant experience OR equivalent combination of education and experience
• Minimum of 1 year of writing experience in an ad agency or in-house agency environment or attended accredited advertising portfolio school for copywriting
• Demonstrated exemplary writing skills
• Must possess demonstrated effective presentation skills and public speaking ability
• Demonstrated strong and effective verbal, written, and interpersonal communication skills
• Demonstrated proficiency using word processing
• Must be detail-oriented, can work proactively/effectively with minimal supervision, and able to prioritize and multi-task in a flexible, fast-paced, and challenging environment
• Must be team-oriented, possess a positive attitude and work well with others

Desired Qualifications

• Experience writing and developing materials and campaigns for one of the following categories: aviation, marine, sports (running, cycling, golf), travel and outdoor recreation

Garmin International is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, veteran’s status, age or disability.

This position is eligible for Garmin's benefit program. Details can be found here: Garmin Benefits