Copywriter

MidFirst Bank; Oklahoma City (OK); On-site; USD 55,000 - 75,000; Full time

Job summary

MidFirst Bank in Oklahoma City is seeking a skilled copywriter to develop clear, persuasive copy for print and digital marketing materials across business lines. You will collaborate with designers and marketing managers to craft campaigns, research audiences, and ensure brand voice is consistently applied.

A strong portfolio and 2–4 years of writing experience, preferably in marketing or advertising and some financial industry exposure, are highly valued.

Qualifications

• Bachelor's degree preferred in English, Journalism, Marketing or related field.
• Exceptional writing, editing and proofreading skills with keen attention to detail.
• Ability to use AI for pre-writing, research, outlining and optimization.
• Creative and conceptual thinking with the ability to generate original ideas.
• Excellent verbal and written communication to articulate ideas and collaborate.
• Strong portfolio showcasing diverse writing samples.
• Research skills to analyze topics, audiences and trends.
• Ability to write in different styles and tones for various business lines.
• 2 to 4 years of freelance or marketing/advertising firm writing experience; financial industry experience is a plus.

Responsibilities

• Write and edit compelling content for various channels including websites, social media, blogs, emails, press releases, print ads and video scripts.
• Collaborate with designers, art directors and marketing managers to develop integrated campaigns.
• Research industry trends, target audiences and competitor activity to inform content strategy.
• Maintain and apply brand voice and messaging consistently across communications and affiliates.
• Proofread copy for accuracy and adherence to brand guidelines and manage outside proofreaders.
• Manage multiple projects simultaneously and meet tight deadlines.

Skills

Writing & Editing

AI usage

Creativity

Communication

Portfolio

Research

Adaptability

Time management

Freelance Writing Experience

Education

Bachelor's degree in English, Journalism, Marketing or related field

Job description

MidFirst Bank is seeking a copywriter who develops clear, compelling and persuasive copy for print and digital marketing and advertising materials. The candidate will work to capture a target audience's attention and drive actions, such as selecting a product or engaging with a brand. This will be an in-house/in-person marketing department position.

Core responsibilities

• Write and edit compelling content for various channels, business lines, websites, social media, blogs, emails, press releases, print ads and video scripts.
• Collaborate with creative teams, including designers, art directors, marketing managers and outside advertising firms to develop and execute integrated campaigns.
• Research industry trends, target audiences and competitor activity to inform content strategy and ensure relevance.
• Maintain and apply brand voice and messaging consistently across all communications, business lines and affiliates while adhering to brand standards and style guides.
• Proofread copy for accuracy, grammar and adherence to brand guidelines.
  This position will also manage numerous outside proofreaders.
• Manage multiple projects simultaneously and meet tight deadlines.

Required skills and qualifications

• Education: A bachelor's degree in English, Journalism, Marketing or a related field is preferred.
• Writing and editing: Exceptional writing, editing and proofreading skills, with a keen eye for detail.
• AI usage: The ability to use AI for pre-writing, research, outlining, rapid first draft creation, copy tone, formatting and optimizaiton.
• Creativity: The ability to think conceptually and generate fresh, original ideas.
• Communication: Excellent verbal and written communication skills to articulate ideas and collaborate effectively.
• Portfolio: A strong portfolio showcasing diverse writing samples is essential.
• Research skills: The ability to research topics, target audiences and market trends thoroughly.
• Adaptability: A capacity to write in different styles and tones for various business lines, affiliates, audiences and platforms.
• Time management: Strong organizational skills to handle multiple projects and tight deadlines.
• 2 to 4 years experience writing freelance or for marketing/advertising firms is preferred. Experience writing for the financial industry will be a huge advantage.

This is a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times. The most successful candidate will be a quick learner who has a versatile and compelling writing style.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

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