Copywriter

Insight Global; Los Angeles (CA); On-site; USD 65,000 - 90,000; Full time

Job summary

Insight Global in Los Angeles is seeking a creative Copywriter to develop and execute compelling, conversion-driven brand storytelling across all marketing channels. You will partner with the Brand team and cross-functionally with PR, Paid Media, Social, Web, and Channel Marketing to ensure cohesive messaging and high-impact creative execution across campaigns and product launches.

The ideal candidate has a Bachelor's degree and 3+ years in brand marketing or content strategy, with a strong

Qualifications

• Bachelor’s degree in English, Marketing, Communications, or related field.
• 3+ years in brand marketing, copywriting, or content strategy.
• Strong portfolio showing storytelling and campaign work.
• Experience in e-commerce, DTC, Amazon, or health/beauty-adjacent industries.
• Proficiency in Figma and Adobe Creative Suite.
• Strong SEO, digital marketing, and performance-driven content strategy.
• Excellent communication and cross-functional collaboration.
• Ability to manage multiple priorities in a fast-paced environment.
• Consumer-first mindset with a passion for brand storytelling.

Responsibilities

• The Copywriter is responsible for developing and executing compelling, conversion-driven brand storytelling across all marketing channels. This role partners closely with the Brand team and cross-functionally with teams including PR, Paid Media, Social, Web, and Channel Marketing to ensure cohesive messaging and high-impact creative execution across campaigns, product launches, and ongoing brand initiatives.

Skills

Brand storytelling

Copywriting

SEO basics

Collaboration

Multitasking

Creative thinking

Education

Bachelor's degree

Tools

Figma

Adobe CS

Job description

The ideal candidate is a creative team player, talented wordsmith, and grammar sleuth. You will be responsible for developing marketing and communications content that will separate us from the crowd.

Responsibilities

• The Copywriter is responsible for developing and executing compelling, conversion-driven brand storytelling across all marketing channels. This role partners closely with the Brand team and cross-functionally with teams including PR, Paid Media, Social, Web, and Channel Marketing to ensure cohesive messaging and high-impact creative execution across campaigns, product launches, and ongoing brand initiatives.

Qualifications

• Bachelor’s degree in English, Marketing, Communications, or related field.
• 3+ years of experience in brand marketing, copywriting, or content strategy roles.
• Strong portfolio demonstrating creative storytelling and campaign development experience.
• Experience in e-commerce, DTC, Amazon, or health & wellness/beauty-adjacent industries
• Proficiency in Figma + Adobe Creative Suite and familiarity with digital design principles.
• Strong understanding of SEO, digital marketing, and performance-driven content strategy.
• Excellent communication, collaboration, and cross-functional collaboration skills.
• Ability to manage multiple priorities in a fast-paced, deadline-driven environment.
• Strong conceptual thinking with a consumer-first mindset and passion for brand storytelling.