Coordinator, International Digital

600 UMG Recordings Inc; California (MO); Hybrid; USD 40,520 - 55,000; Full time

Benefits offered by this job

Comprehensive medical, dental, and vision coverage

401(k) with immediate vesting

Flexible paid time off

Job summary

600 UMG Recordings Inc. is hiring a Coordinator, International Digital to manage digital marketing strategies and international campaigns for artists. You will work closely with creators and marketing teams to enhance artist visibility.

The ideal candidate has experience in digital marketing, a passion for music, and strong organizational skills. This position offers benefits such as comprehensive health coverage and a flexible paid time off policy.

Qualifications

• 1–3 years of experience in digital marketing or the music industry.
• Strong understanding of social media and creator ecosystems.
• Ability to analyze campaign performance and provide insights.

Responsibilities

• Support global digital marketing strategies for artist releases.
• Coordinate international creator campaigns across global markets.
• Track and report on campaign performance metrics.

Skills

Digital marketing

Social media platforms

Relationship building

Data analysis

Organizational skills

Education

BA or BS preferred

Tools

Microsoft Office Suite

Photoshop

Canva

Job description

Coordinator, International Digital

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.

Responsibilities

• Support the development and execution of global digital marketing and creator strategies for artist releases and music‑related products across the Interscope roster.
• Coordinate day‑to‑day international creator and influencer campaigns across key global markets, supporting both Pop/Rock and Urban genre teams.
• Build and maintain relationships with creators, creator management teams, agencies, and platform partners across international territories.
• Assist in identifying creator opportunities and cultural moments that can help drive awareness, engagement, and consumption for artist campaigns worldwide.
• Track and aggregate creator content and campaign performance across social platforms, providing regular reporting and actionable insights.
• Create tracking links, monitor campaign performance, and communicate learnings to internal stakeholders.
• Maintain creator databases, including contact information, campaign history, budgets, account performance, and key market insights.
• Coordinate campaign logistics, including creator outreach, asset distribution, approvals, content tracking, and reporting.
• Support the execution of release campaigns across short‑form platforms, helping artists connect with fan communities and culture‑driving conversations around the world.
• Assist in identifying emerging creator trends, platform updates, internet culture moments, and audience behaviors across international markets.
• Collaborate closely with US and international marketing teams to ensure creator initiatives align with overall campaign objectives.
• Support the creation of presentations, campaign recaps, reports, and internal communications.
• Help maintain digital marketing best practices and workflow processes across the international team.
• Assist with scheduling meetings, preparing agendas, reconciling invoices and expenses, and providing additional departmental support as needed.
• Actively participate in team meetings, campaign planning, and cross‑functional discussions.

Qualifications

• 1–3 years of experience within the music, entertainment, digital marketing, influencer marketing, or creator economy space.
• Strong understanding of social media platforms, creator ecosystems, and digital culture.
• Passion for music, internet culture, creators, and emerging trends across global markets.
• Knowledge of paid and organic creator partnerships and their role within artist marketing campaigns.
• Exceptional organizational skills with strong attention to detail and the ability to manage multiple projects simultaneously.
• Strong communication and relationship‑building skills, with the ability to collaborate effectively across teams, territories, and cultures.
• Ability to analyze campaign performance data and translate insights into actionable recommendations.
• Experience working with spreadsheets, reporting tools, and campaign tracking systems.
• Familiarity with social media analytics, streaming platforms, and digital marketing tools.
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook); experience with Photoshop, Premiere Pro, Canva, or similar creative tools is a plus.
• Self‑starter with a proactive mindset, strong work ethic, and willingness to learn in a fast‑paced environment.
• Comfortable working across multiple genres, including Pop/Rock and Urban music.
• Native user of social media platforms with a strong understanding of creator and fan behavior online.
• Willingness to work flexible hours and travel internationally as needed.
• BA or BS preferred.

Perks

• Comprehensive medical, dental, and vision coverage.
• 100% coverage for out‑patient in‑network mental health services.
• Fertility coverage for eligible medical plan participants.
• Well‑being reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year).
• Student loan repayment assistance and tuition reimbursement.
• 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution.
• Flexible paid time off (PTO) for exempt employees.
• 3‑week PTO for non‑exempt employees.
• 2‑weeks paid winter break.
• 10 company holidays, including Juneteenth and Well‑being Day.
• Summer Fridays (between Memorial Day and Labor Day).
• Generous paid parental leave for every type of parent.

Salary Range: $40,520 - $55,000. The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.

Universal Music Group is an Equal Opportunity Employer.

We are an E‑Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah. Please note, UMG is not enrolled in E‑Verify in California and New York, and cannot support employment of candidates whose employer must enroll in E‑Verify, for example candidates on STEM‑OPT.

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.