Coordinator, Integrated Marketing Asset

MGA Entertainment; Los Angeles (CA); In loco; USD 33.000 - 39.000; Tempo pieno

Descrizione del lavoro

MGA Entertainment in Los Angeles is seeking an Integrated Marketing Asset Coordinator to support the management of creative assets for a designated group of brands within MGA's portfolio. The role ensures efficient workflows, timely delivery of creative materials, and adherence to brand standards.

The position works within the Synergy team that collaborates with brand marketing and product development, reporting to the Sr. Director of Integrated Marketing.

Competenze

• Bachelor’s degree in Marketing, Business, or a related field.
• 0-2 years of experience in creative project coordination or asset management.
• Experience with Airtable is preferred.

Mansioni

• Oversee cataloging and organization of digital assets for assigned brands.
• Maintain and optimize the DAM system.
• Coordinate with external partners for asset delivery and distribution.
• Develop and manage project timelines to align with brand strategies and deadlines.
• Collaborate with marketing and product teams to meet objectives.
• Facilitate approvals and manage feedback loops.

Conoscenze

Organizational skills

Communication

Deadline-driven

Independent work

Formazione

Bachelor's degree in Marketing, Business, or related field

Strumenti

Airtable

DAM tools

Microsoft Office

Descrizione del lavoro

CA EMPLOYEE PRIVACY RIGHTS: https://www.mgae.com/ca-employee-privacy-rights

MGA Entertainmentis one of the largest and fastest growing privately held toy and entertainment companies in the world. Headquartered in Los Angeles, and with offices globally, the company creates innovative, proprietary, and licensed consumer products and entertainment properties, including toys, games, dolls, apparel, consumer electronics, home décor, stationery, sporting goods, movies, and television series. The MGA family includes award-winning brands such as L.O.L. Surprise!™, Little Tikes®, Rainbow High™, Shadow High™, Bratz®, MGA’s Miniverse™, Fluffie Stuffiez™ , Na! Na! Na! Surprise™, Micro Games of America™, Baby born® Surprise and Zapf Creation®. For more information, please visit us at www.mgae.com or check us out atLinkedIn, Twitter, Instagram and Facebook.

Position Overview

The Integrated Marketing Asset Coordinator will support the management of creative assets for a designated group of brands within MGA Entertainment's portfolio. This role ensures efficient workflows, timely delivery of creative materials, and adherence to brand standards. The position will function as part of the Synergy team that works across brand marketing, product development, and other departments. This role reports to the Sr. Director of Integrated Marketing.

Key Responsibilities

1. Creative Asset Management and Project Coordination (70%)

Oversee the cataloging and organization of digital assets for assigned brands, ensuring accessibility for cross-functional teams.

Maintain and optimize the Digital Asset Management (DAM) system.

Coordinate with external partners to manage the delivery and distribution of creative materials.

Develop and manage project timelines, ensuring that creative deliverables align with overall brand strategies and deadlines.

Collaborate with internal teams, including marketing and product development, to ensure project objectives are met.

Facilitate approvals and manage feedback loops to keep projects on track.

2. Workflow Optimization (15%)

Identify inefficiencies in creative processes and recommend improvements to enhance productivity.

Implement streamlined workflows for asset creation and approval processes.

3. Quality Assurance (10%)

Conduct reviews of creative materials to ensure alignment with brand standards and compliance with legal guidelines.

Provide feedback to maintain quality and consistency across all assets.

4. Team Collaboration (5%)

Work closely with other Creative Operations Coordinators to share best practices and maintain consistency across the portfolio.

Represent assigned brands in cross-functional meetings and contribute to broader team initiatives.

Position Requirements

Education/Experience

Bachelor’s degree in Marketing, Business, or a related field.

0-2 years of experience in creative project coordination or asset management.

Foundational knowledge of digital asset management tools and project management software. Experience in project management tools such as Airtable is preferred.

Skills/Knowledge/Ability

Strong organizational and multitasking skills with a focus on attention to detail.

Excellent communication and collaboration skills.

Ability to work independently and meet tight deadlines in a fast-paced environment.

Proficient in Microsoft Office Suite and DAM tools.

Pay Range

$24.00 - $28.00 /hour