Coord. Marketing

University Medical Center of El Paso (UMC); El Paso (TX); On-site; USD 52,000 - 70,000; Full time

Job summary

University Medical Center of El Paso (UMC) is seeking a Marketing and Communications assistant to support gathering information about Foundations and their programs for dissemination through media and internal/external audiences.

You will assist in planning, developing, implementing, and evaluating marketing and communications strategies to advance the Foundations' mission, programs, fundraising initiatives, and community outreach.

Qualifications

• Three years of experience in public relations, news media, public affairs, advertising, health communications, public administration, marketing, communication/management, community relations/outreach, business development or related field required.
• Experience with MS Office programs (Word, Excel, PowerPoint); Adobe Photoshop and InDesign.
• Marketing education or similar experience preferred; general understanding of AP writing style.

Responsibilities

• Assist in gathering and preparing information about Foundations for dissemination through media and audiences.
• Support planning, development, implementation and evaluation of marketing and communication strategies.
• Produce internal and external communications and publications; maintain digital platforms.
• Provide timely metrics measuring digital and online performance related to donor engagement and outreach.
• Participate in Foundation events and represent Foundations at community/media relations activities.
• Evening and weekend work may be required to support events and activities.

Skills

Information gathering

Public relations

Marketing communications

Mass audience writing

30 WPM typing

Oral and written communication

Public speaking

Market analysis & planning

Photography knowledge

AV production basics

Education

High School Diploma

Associate degree preferred

Tools

MS Office

Adobe Photoshop

Adobe InDesign

Job description

Job Summary

Under the direct supervision of the Marketing and Communications Manager, assists in the gathering and preparation of information about the Foundations, their programs and projects, for dissemination through the media and relevant internal and external audiences. Supports the planning, development, implementation, and evaluation of marketing and communication strategies that advance the Foundations' mission, programs, fundraising initiatives, special events, and community outreach efforts. Assists in the production of internal and external communications and publications, maintains and updates digital communication platforms, and provides administrative support for marketing and communications activities. Provides timely and accurate metrics measuring digital and online performance return related to the Foundations’ donor engagement, digital giving, program outreach, and impact stories. Participates in the planning and coordination of Foundation events and represents the Foundations at community and media relations activities. Evening and weekend work may be required to support events, community engagement, media opportunities, leadership initiatives, and other Foundation activities.

Minimum Job Requirements

Three years of experience in public relations, news media, public affairs, advertising, health communications, public administration, marketing, communication/management, community relations/outreach, business development or related field required. Experience working with MS Office programs (Word, Excel, PowerPoint), Adobe Photoshop and Adobe InDesign. Marketing education or similar experience preferred. General understanding of Associated Press writing style.

License/Registration/Certification

None

Education And Training

High School Diploma required. Associates degree preferred.

Skills

• Ability to gather information from a variety of sources and draft articles according to a particular style, format, or audience.
• Knowledge of advertising, news media and special events coordination.
• Skilled in public relations/communications/marketing.
• Skilled in writing for mass audiences.
• Ability to type 30 WPM.
• Excellent organizational as well as oral and written communication skills.
• Proficient and confident public speaker.
• Proficient in market analysis and planning.
• Knowledge of photographic equipment.
• General knowledge of audio-visual production stages and equipment.