Conversion & SEO Marketplace Listing Specialist

Sweetwater; Fort Wayne (IN); On-site; USD 55,000 - 80,000; Full time

Job summary

Sweetwater, the nation’s number one online retailer of music instruments and pro audio gear, is seeking a detail-obsessed Marketplace Listing Optimization Specialist to improve visibility, conversion, and sales across Amazon, eBay, and Reverb. Relocation to our Fort Wayne, IN campus is required.

You will analyze, enhance, and maintain product listings, collaborate with analytics, merchandising, and marketing teams, and lead optimization tests to scale performance across priority listings.

Qualifications

• 2+ years of experience in copywriting, e-commerce merchandising, or product listing optimization.
• Knowledge of SEO and keyword tools (e.g., Helium 10, Jungle Scout, MerchantWords).
• Familiarity with product data feeds, listing templates, and marketplace CMS tools.
• Comfortable with basic data analysis (Excel, Looker, Domo or similar).
• Detail-oriented, highly organized, and driven by performance metrics.

Responsibilities

• Optimize Listings for Conversion & Ranking across Amazon, eBay, and Reverb.
• Improve product titles, bullet points, descriptions, images, A+ content (Amazon), and SEO.
• Conduct keyword research and apply SEO best practices for each marketplace's search algorithm (Amazon A9, eBay Cassini, etc.).
• Mange listing variation identification and set up to maximize visibility.
• Audit & Maintain Product Catalogs; identify and fix suppressed, incomplete, or underperforming listings.
• Collaborate Cross-Functionally with Data & Analytics, merchandising, product marketing and brand contacts.
• Partner with Technology to push data to marketplaces through data feeds and Rithum.
• Collaborate with marketing to develop imagery, enhanced content, and videos for priority listings.
• Test & Scale Optimization Tactics: A/B test images, copy, pricing strategies; roll out learnings.

Skills

Copywriting

E-commerce merchandising

Product listing optimization

Data analysis

Tools

Helium 10

Jungle Scout

MerchantWords

Rithum (ChannelAdvisor)

Listing Mirror

Job description

Sweetwater, the nation’s number one online retailer of music instruments and pro audio gear, is seeking a detail-obsessed Marketplace Listing Optimization Specialist to improve visibility, conversion, and sales across Amazon, eBay, and Reverb. Relocation to our Fort Wayne, IN campus is required.

You will analyze, enhance, and maintain product listings, collaborate with analytics, merchandising, and marketing teams, and lead optimization tests to scale performance across priority listings.