Content Writer: Ownership in Growth‑Driven ABM & Webinars

Danaher Corporation; Athens (GA); On-site; USD 65,000 - 90,000; Full time

Job summary

Danaher Corporation in Athens seeks a Content Writer to fuse creative storytelling with data-driven marketing. Bring 3+ years in Account-Based Marketing, sharp writing, and the ability to analyze campaigns for revenue impact. The role offers a competitive salary and ownership within a fast-growing marketing team.

You’ll optimize messaging, script webinars, and drive content across channels from our Athens operation, embracing an agile, design-led approach and growth opportunities.

Qualifications

• 3+ years of Account-Based Marketing experience.
• Strong written communication and storytelling.
• Ability to analyze campaign metrics and adjust messaging.

Responsibilities

• Analyze campaign metrics and optimize spend against revenue targets.
• Pitch Danaher’s design-led offering to new buyers.
• Test messaging variations and iterate based on data.
• Drive upsell and renewal conversations with existing accounts.
• Script webinars to fill the top of the funnel.
• Seed Athens social channels with engaging content.
• Provide the Content Writer team with a concrete territory plan.
• Turn churned logos into win-back opportunities with a plan.

Skills

Written communication

Analytical thinking

Attention to detail

Job description

Danaher Corporation in Athens seeks a Content Writer to fuse creative storytelling with data-driven marketing. Bring 3+ years in Account-Based Marketing, sharp writing, and the ability to analyze campaigns for revenue impact. The role offers a competitive salary and ownership within a fast-growing marketing team.

You’ll optimize messaging, script webinars, and drive content across channels from our Athens operation, embracing an agile, design-led approach and growth opportunities.