Content & Social Media Manager

Alt; New York (NY); Hybrid; USD 70,000 - 120,000; Full time

Benefits offered by this job

Flexible hybrid work environment

Unlimited PTO + company holidays

Full medical, dental, and vision

Direct mentorship and growth

Opportunity to help shape and scale

Job summary

Conduit Health, a healthcare startup transforming post-acute care, seeks a Content & Social Media Manager to own our social channels and build the content engine for growth. You’ll work with senior leadership, craft the Conduit story, and execute across fast-paced projects with shifting priorities.

The role reports to the Head of Marketing and offers hands-on contributions today with a path to scaling a team.

Qualifications

• 3+ years in social, content, or brand marketing — agency or in-house, startup experience a plus.

Responsibilities

• Own organic social channels (Meta, LinkedIn, Reddit, etc.) and create the content calendar.
• Build the content engine with blog posts, newsletters, case studies, videos, and written content.
• Engage communities and manage brand sentiment across platforms and groups.
• Help tell the Conduit story to patients, caregivers, partners, and health plans.
• Collaborate across teams on influencer marketing, collateral, FAQs and comms.
• Define success metrics and use data to optimize impact.

Skills

Social media

Content marketing

Brand marketing

Startup experience

Job description

About Conduit Health

Conduit Health is transforming one of the most outdated corners of post-acute care—getting essential medical equipment and supplies into patients' homes. We're the first vertically integrated, AI-powered platform to unite ordering, telehealth, prescriptions, insurance, and fulfillment into one seamless experience. In seconds, case managers and providers can say "yes" to patients who would otherwise wait weeks — while we handle every step behind the scenes.
The Role

We are looking for a Content & Social Media Manager to own our social media channels and build the content engine that will help propel Conduit into the next stage of growth.

The best fit for this role is someone who is hungry to be a true operator and build a function from the ground up. You'll work directly with senior leadership to help craft the Conduit story and be hands on keyboard executing on that vision. You're comfortable operating in a fast-paced and dynamic environment with shifting priorities.

This role reports to the Head of Marketing. It's a hands-on individual contributor role today, with the resources you need to move fast – and a clear path to growing a team around you.

What You'll Do

• Organic channel ownership: Meta, LinkedIn, Reddit & more. You'll build the roadmap, expand our presence, own the calendar, write the copy, and post the content.

• Build the content engine: Blog posts, newsletters, case studies, social posts (video, static & written), Influencer content, white papers, patient stories & more. You'll manage how to produce content that is SEO-minded & valuable to patients at scale, and decide what’s built in-house or resourced.

• Community management: Directly engage and manage our brand sentiment across Facebook groups, Reddit threads, LinkedIn posts, ads etc. You’ll partner closely with patient experience to connect patients with the right members of our team.

• Tell the story: Work with leadership and the founders to sharpen how we communicate what we're building to our audiences: patients & caregivers, partner organizations, health plans and more.

• Go where you’re needed: Because this role is at the center of crafting our story, you’ll be a valuable collaborator for things like influencer & affiliate marketing, one-pagers, collateral, FAQs and comms.

• Measure and adjust: You’ll define what success looks like, and use data to measure it.

Who You Are

• Builder: You want to create a function and make decisions that matter. The blank page excites you.

• Native to the feed: You understand how these platforms actually work, and know how to leverage all the tools available to earn the right engagement.

• Clear & efficient writer: You’re a strong writer across a number of mediums, and you’re comfortable with fast turnarounds.

• Creator: You are excited about concepting, producing and publishing a high volume of content.

• AI-assisted: You understand the value of craft and human touch, and know how to leverage AI to improve your workflow and output.

• Thoughtful: You understand who our audience is and know how to meet them on their level. We are helping vulnerable people and their loved ones tackle serious challenges, not selling energy drinks.

What You'll Bring

• 3+ years in social, content, or brand marketing — agency or in-house, startup experience a plus.

• Writing samples or a portfolio of your work.

• Hands-on experience managing organic social media accounts.

• Excitement around joining an early-stage, high-growth and high-impact organization that's building something transformative.

In your first 90 days you’ll:

• Launch a consistent presence on LinkedIn and Meta.

• Build the content playbook: calendar, voice guidelines, templates, review process.

• Publish our first SEO-driven guides and case studies.

• Show early movement against baseline in SEO, engagement, and audience growth.

Our Values

• Excellence, Not Perfection: We set a high bar for our work and impact, but we don't get lost in endless polish for polish's sake. We focus on results that matter.

• Urgency, Not Chaos: We move fast because speed drives our advantage. We pair urgency with clarity to avoid noise and burnout.

• Systems, Not One-Offs: Every solution should eliminate the root cause so the problem never returns. Wins are good; scalable systems are better.

• Committed, Not Just Here: We show up engaged, proactive, and ready to go above and beyond. The outcomes you drive are what matter most.

• Crush Goals, Not Souls: We take our work seriously, but not ourselves. Be yourself, bring positivity, have fun, and laugh often.

Compensation & Benefits

• Flexible hybrid work environment

• Unlimited PTO + company holidays

• Full medical, dental, and vision coverage

• Direct mentorship and growth opportunities

• Opportunity to help shape and scale operations at a fast-growing healthcare startup

Equal Opportunity

Conduit Health is an equal-opportunity employer. We celebrate diversity and are committed to building an inclusive environment for all employees.