Content Product Manager

LNW Gaming, Inc.(KAC); Las Vegas (NV); On-site; USD 110,000 - 160,000; Full time

Benefits offered by this job

Competitive benefits

Modern workplace

Global team exposure

Job summary

Light & Wonder is seeking a Content Product Manager to lead the North American games portfolio, coordinating across internal studios, Commercial and Product functions. You will drive roadmaps, prioritise releases, and align product plans with market opportunities while enabling sales and GTM execution.

The role requires data-driven decision making, deep game development knowledge, and strong cross-functional collaboration to maximise portfolio performance across the NA region.

Qualifications

• Bachelor’s degree in Business, Marketing, Game Design, or related field.
• 5+ years’ experience in product management, portfolio management, or content strategy roles, ideally within gaming, iGaming, or the broader entertainment/media industry.
• Proven experience managing a product roadmap or portfolio across multiple stakeholders, with accountability for commercial outcomes.
• Direct experience working with or within game development studios, understanding production pipelines, creative processes, and delivery timelines.

Responsibilities

• Own the day-to-day management of North American studio roadmap across all studios.
• Prioritise game releases and initiatives based on commercial impact, player value, and strategic fit.
• Manage end-to-end product lifecycle from concept through post-release optimisation.
• Lead GTM planning for key game releases and enable commercial teams with tools and narratives.

Skills

Product management

Portfolio management

Content strategy

Cross-functional collaboration

Education

Bachelor's degree in Business, Marketing, Game Design, or related field

MBA a plus but not required

Job description

iGaming: If it’s iGaming, we know a thing or two. At Light & Wonder, It’s all about the games, and our digital team leads the global iGaming market, providing jaw-dropping content and innovative software that powers the world's most successful online gaming providers.

Position Summary The Content Product Manager is responsible for the day-to-day management and execution of Light & Wonder’s games portfolio across North America, working with internal studios, Commercial and Product functions. Reporting to the Director, Product Management (Games), this role ensures that studio roadmaps are well-defined, commercially optimised, and executed to a high standard. The role operates at the intersection of Product, Studios, and Commercial teams, driving strong product planning, seamless delivery, and effective go-to-market execution. It requires a highly proactive, data-driven approach with a deep understanding of game development and market dynamics, who can identify opportunities, solve problems, and maximise performance across the portfolio.

Key Responsibilities

• Portfolio & Roadmap Management
  • Own the day-to-day management of Light & Wonder’s North American studio roadmap across all studios
  • Ensure a balanced, high-performing portfolio aligned to regional market needs and global content strategy
  • Prioritise game releases and initiatives based on commercial impact, player value, and strategic fit
  • Continuously assess portfolio performance and optimise sequencing, mix, and focus
• Product Development & Delivery
  • Manage the end-to-end product lifecycle from concept through to post-release optimisation
  • Work closely with studio teams to ensure games are developed in line with Product Management specifications and quality expectations
  • Act as a key point of contact within the game development lifecycle, ensuring alignment between Product, Creative, and Studio teams
  • Proactively identify and resolve delivery risks, gaps, and inefficiencies
• Go-To-Market & Commercial Enablement
  • Lead GTM planning for key game releases, ensuring strong positioning, clear messaging, and coordinated execution across teams.
  • Own and expand Sales Enablement programs, equipping Commercial teams with the tools, insights, and narratives needed to successfully sell the portfolio
  • Partner closely with Commercial teams to ensure product plans are aligned with market opportunities and customer needs
  • Support regional activation of our Global Content Strategy
• Cross-Functional Collaboration
  • Work closely with Creative Studios, Game Studios, Commercial, and wider Product teams to ensure effective product planning and execution
  • Ensure alignment between central strategy and regional market requirements
  • Facilitate clear communication and accountability across stakeholders
• Data-Driven Decision Making
  • Use performance data, market insights, and player behaviour to inform product decisions and prioritisation
  • Monitor KPIs across the portfolio and identify opportunities for optimisation and growth
  • Drive continuous improvement through testing, analysis, and iteration
  • Partner with analytics teams to generate actionable insights that inform roadmap and GTM decisions
• Subject Matter Expertise
  • Develop deep expertise in game design, mechanics, and production processes
  • Build strong knowledge of key North American markets, player preferences, and regulatory considerations
  • Act as a trusted product expert for internal stakeholders
• Ways of Working & Mindset
  • Operate as a self-starter with high ownership and accountability
  • Proactively identify issues and opportunities, and take action to resolve them
  • Demonstrate strong commercial judgement and prioritisation skills
  • Foster a culture of collaboration, quality, and continuous improvement

Qualifications

• Bachelor's degree in Business, Marketing, Game Design, or related field; MBA a plus but not required
• 5+ years' experience in product management, portfolio management, or content strategy roles, ideally within gaming, iGaming, or the broader entertainment/media industry
• Proven experience managing a product roadmap or portfolio across multiple stakeholders, with accountability for commercial outcomes
• Direct experience working with or within game development studios, understanding production pipelines, creative processes, and delivery timelines

Why would you enjoy working with us at Light & Wonder?

Competitive benefits, an open and supportive environment as well as a modern and exciting workplace The opportunity to interact with global teams on a regular basis Tangible and genuine development - at Light & Wonder, you can take your career where you want it to go! And if that’s not enough; you will get to enjoy a stunning work location and flexible working practices whilst we provide you with the guidance and development skills you need to progress quickly and enhance your career.

#LI-Hybrid #LI-iGaming

Light & Wonder is an Equal Opportunity Employer and does not discriminate against applicants due to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.

If you’d like more information about your equal employment opportunity rights as an applicant under the law, please click here for EEOC Poster.

Light & Wonder, Inc. is the leading cross-platform global games company. Through our three unique, yet highly complementary businesses, we deliver unforgettable experiences by combining the exceptional talents of our 7,000+ member team, with a deep understanding of our customers and players. We create immersive content that forges lasting connections with players, wherever they choose to engage. At Light & Wonder, it’s all about the games. The Company is committed to the highest standards of integrity, from promoting player responsibility to implementing sustainable practices.

To review our applicant data use practices, please visit: https://explore.lnw.com/careers/data-privacy/