Content & Personal Brand Manager

Ember Capital Group; Atlanta (GA); On-site; USD 70,000 - 95,000; Full time

Job summary

Ember Capital Group in Atlanta seeks a highly creative Content & Personal Brand Manager to own the Founder’s content operation end-to-end. This is a videography and content-creation role, not a graphics-focused posting job.

You will capture compelling moments, develop a strong short-form engine (Instagram first), and shape long-form content and podcasts. You’ll manage captions, scripts, and posting, while growing the audience and the brand across platforms.

Qualifications

• Portfolio required demonstrating videography and content creation.
• Strong understanding of Instagram Reels and YouTube Shorts.
• Experience with entrepreneurship content is a plus.
• College degree is not required.

Responsibilities

• Capture high-quality content alongside the Founder.
• Develop short- and long-form content strategies.
• Manage posting, captions, hooks, and schedules.
• Direct editing and coordinate remote editors.
• Grow audience and brand across platforms.

Skills

Videography

Content creation

Short-form video

Storytelling

Creative direction

Tools

Adobe Premiere Pro

Final Cut Pro

Photoshop

After Effects

Job description

We are looking for a talented content creator to work directly alongside a young entrepreneur building and operating companies across real estate, BPO and outsourced services, construction and development, commercial real estate, and private investments.

The Founder oversees multiple businesses and investments, There is already a significant amount happening every day that could make compelling content.

The problem is that almost none of it is being consistently captured.

That is what this role is here to change.

We want to build the Founder’s personal brand into a meaningful media platform that supports:

• Deal flow.
• Partnerships.
• Company growth.
• Networking.
• Future business launches.
• Long-term brand equity.

This is an opportunity to build a personal brand essentially from the ground up while having direct access to the businesses, properties, projects, team members, meetings, investments, and entrepreneurial activity necessary to create compelling content consistently.

About the Role

Content & Personal Brand Manager

Videographer / Content Creator

About the Founder & Business Platform

We are looking for a talented content creator to work directly alongside a young entrepreneur building and operating companies across real estate, BPO and outsourced services, construction and development, commercial real estate, and private investments.

The Founder oversees multiple businesses and investments, There is already a significant amount happening every day that could make compelling content.

The problem is that almost none of it is being consistently captured.

That is what this role is here to change.

We want to build the Founder’s personal brand into a meaningful media platform that supports:

• Deal flow.
• Partnerships.
• Company growth.
• Networking.
• Future business launches.
• Long-term brand equity.

This is an opportunity to build a personal brand essentially from the ground up while having direct access to the businesses, properties, projects, team members, meetings, investments, and entrepreneurial activity necessary to create compelling content consistently.

About the Role

We are seeking a highly creative, Content & Personal Brand Manager to own the Founder’s content operation from beginning to end.

This is first and foremost a videography and content-creation role.

We are not looking for a traditional social media manager whose primary experience is creating graphics, scheduling posts, or managing a corporate content calendar.

We want someone who knows how to pick up a camera and create great content.

You should naturally recognize moments worth filming.

You will work directly with the Founder and have significant freedom to help shape the overall direction of the brand.

What You Will Own

You will ultimately own the entire personal-brand content cycle:

Idea → Capture → Story → Production → Editing → Posting → Distribution → Analytics → Improvement

You will not simply receive a list of videos to make.

We want someone capable of helping determine what should be created in the first place.

Videography & Content Capture

Your primary responsibility will be consistently capturing high-quality content.

This may include:

• Following the Founder throughout selected workdays.
• Filming behind-the-scenes business activity.
• Real estate acquisitions.
• Property walkthroughs.
• Commercial real estate.
• Renovation projects.
• Construction sites.
• Ground-up development.
• Company meetings.
• Business strategy discussions.
• Employee and team content.
• Investing.
• Cars and automotive content.
• Travel.
• Fitness.
• Entrepreneurial lifestyle.
• Educational business content.
• Story-driven documentary-style content.

Short-Form Content

A major initial focus will be building a strong short-form content engine.

You will help create content for:

• Instagram Reels.
• TikTok.
• YouTube Shorts.
• Facebook.
• LinkedIn.
• Other relevant platforms.

Instagram will initially be the highest-priority platform.

Responsibilities include:

• Identifying compelling moments.
• Developing hooks.
• Structuring videos.
• Filming.
• Directing shots.
• Capturing B-roll.
• Developing recurring content series.
• Creating educational content.
• Creating behind-the-scenes content.
• Creating personality-driven content.
• Turning longer conversations into short-form ideas.
• Coordinating editing and final production.
• Posting and distributing finished content.

We want quality and consistency, not simply posting for the sake of posting.

Long-Form & YouTube

We also intend to significantly build out long-form content.

This may include:

• Entrepreneurial day-in-the-life content.
• Business documentaries.
• Real estate deal breakdowns.
• Property transformations.
• Construction projects.
• Business lessons.
• Company-building content.
• Investment discussions.
• Interviews.
• Travel/business content.
• Longer educational videos.

You will help develop concepts, capture the necessary footage, structure the story, and coordinate final editing and publication.

Social Media Management

This role will not end once the camera is turned off.

You will also take responsibility for managing and growing the Founder’s social platforms.

Responsibilities include:

• Posting content.
• Managing the content calendar.
• Writing captions.
• Writing hooks.
• Developing titles.
• Creating basic scripts and talking points.
• Scheduling content.
• Managing social accounts.
• Monitoring analytics.
• Tracking performance.
• Identifying winning formats.
• Testing new ideas.
• Studying trends.
• Repurposing successful content.
• Developing platform-specific strategies.
• Helping rebuild underutilized social channels.

The objective is not simply to create attractive content.

The objective is to grow an audience and build a valuable brand.

Podcast Production

A dedicated podcast and content studio is being built inside our Alpharetta headquarters.

You will help build and operate the podcast content system.

Responsibilities may include:

• Helping select cameras and lenses.
• Setting up microphones and audio equipment.
• Lighting.
• Camera positioning.
• Recording.
• Production.
• File management.
• Coordinating editing.
• Publishing episodes.
• Creating clips from long-form conversations.
• Distributing episodes across platforms.
• Developing a repeatable production workflow.

The podcast will primarily focus on topics such as:

• Entrepreneurship.
• Real estate.
• Business.
• Investing.
• Company building.
• Leadership.
• Conversations with other entrepreneurs and business leaders.

You do not need to walk in knowing every technical detail of podcast production.

You do need to be resourceful enough to figure it out quickly.

Creative Team & Resources

You will not have to personally perform every editing and design task forever.

We have an established international team and will provide this position with dedicated creative support from our overseas office.

This may include assistance with:

• Video editing.
• Graphic design.
• Thumbnails.
• Motion graphics.
• Repurposing.
• Captions.
• Formatting.
• Other post-production work.

You will be expected to help manage and direct these resources.

The Atlanta-based person should remain closest to:

The Founder + Camera + Story + Strategy + Distribution.

You will own the creative standard and make sure anything published reflects the quality of the brand.

Content Strategy

As the brand develops, you will help create clearly defined content pillars.

Potential areas include:

• Entrepreneurship.
• Real estate investing.
• Real estate development.
• Building companies.
• Outsourcing and BPO.
• Leadership.
• Deal making.
• Negotiation.
• Investing.
• Cars.
• Lifestyle.
• Fitness.
• Business lessons.
• Behind-the-scenes company building.

The Type of Person We're Looking For

We are looking for someone who is:

• A creator first.
• Highly comfortable behind a camera.
• Creative.
• Fast-moving.
• Social-media native.
• Resourceful.
• Organized.
• Self-directed.
• Comfortable making suggestions rather than waiting for instructions.
• Able to recognize content opportunities in real time.
• Interested in business and entrepreneurship.
• Willing to experiment.
• Comfortable giving creative direction.
• Obsessed with improving quality over time.

You should not need someone to tell you:

“Take the camera out now.”

You should already be thinking about the shot.

Experience & Qualifications

We care significantly more about your portfolio and creative ability than your age, degree, or traditional résumé.

Strong candidates may have experience in:

• Videography.
• Content creation.
• YouTube.
• Social media.
• Creative agencies.
• Personal brands.
• Business content.
• Automotive content.
• Real estate content.
• Documentary-style production.
• Podcast production.

Preferred qualifications include:

• 2+ years of videography, content creation, or social-media production experience
• Experience filming short-form social content
• Ability to edit video or effectively direct an editor
• Strong understanding of Instagram Reels and short-form video
• Understanding of YouTube and long-form storytelling
• Strong understanding of hooks and audience retention
• Experience managing or growing a social account or brand is a major plus
• Podcast-production experience is a plus but not required
• Strong written communication
• Ability to write captions, titles, hooks, and basic scripts
• Ability to manage remote editing/design resources

A college degree is not required.

We are completely open to younger candidates.

If you have an exceptional portfolio and understand content better than someone with ten years of corporate marketing experience, we want to hear from you.

Portfolio Required

A résumé alone will not be sufficient for this position.

Please be prepared to provide examples of:

• Videos you personally filmed.
• Videos you personally produced.
• Videos you personally edited.
• Short-form social content.
• Long-form content, if applicable.
• Social accounts or brands you helped grow.
• Photography, if applicable.

We want to understand what you personally created, not simply what company you worked for.

What Success Looks Like

Success in this position means:

• The Founder is consistently being filmed without having to initiate it.
• There is always content being produced.
• Instagram grows meaningfully.
• Other platforms begin developing consistently.
• Content quality continuously improves.
• Posting happens on schedule.
• Long-form content develops.
• The podcast launches and operates consistently.
• High-performing content is identified and replicated.
• The brand generates meaningful engagement.
• Content eventually contributes to recruiting, relationships, deal flow, partnerships, and business opportunities.

We are building an asset, not simply chasing follower count.