Content Marketing Writer

The Fountain Group; Deerfield (IL); Hybrid; USD 28,000 - 32,000; Full time

Job summary

The Fountain Group is seeking a Product Marketing Writer in a hybrid role. The candidate will develop strategic marketing content to support demand generation, engagement, retention, and revenue growth.

Responsibilities include digital ads, landing pages, email campaigns, newsletters, blogs, and product stories; SME interviews; and coordinating editorial calendars. The role requires translating technical concepts into accessible content, editing calendars, supporting product launches, and

Qualifications

• Experience creating strategic marketing content for demand generation and engagement.
• Ability to translate complex product and technical concepts into accessible content.
• Strong editorial calendar management and proofreading skills.
• Proven ability to manage multiple content formats across channels.

Responsibilities

• Develop strategic marketing content to support demand generation and revenue growth.
• Create digital ads, landing pages, emails, newsletters, blogs, and product stories.
• Conduct SME interviews and translate complex concepts into clear content.
• Manage editorial calendars and coordinate marketing collateral.
• Support product launches and lifecycle campaigns.
• Track content performance and email campaign metrics.

Skills

Content marketing

Copywriting

Editorial content development

Digital advertising

Landing pages

Email campaigns

Newsletters

Blog content

Marketing lifecycle

Research-based storytelling

Editorial calendar management

Proofreading

MS Word

PowerPoint

Excel

Education

Degree in Marketing, Communications, Journalism, English, or related field

Tools

Pardot

Sitecore CMS

Basic HTML

Job description

Product Marketing Specialist - Content Marketing Writer

Location: Riverwoods, IL or Kennesaw, GA (Hybrid)

Pay Rate: $20 - $23/hour

Duration: 18 months, with potential to extend and/or convert

Job Description

Develop strategic marketing content to support demand generation, customer engagement, retention, and revenue growth. Create digital advertising copy, landing pages, email campaigns, newsletters, blog posts, and product-focused stories. Conduct subject matter expert interviews and translate complex product, technical, tax, and accounting concepts into clear, engaging content. Manage editorial calendars, coordinate marketing collateral, support product launches and lifecycle campaigns, and track content and email campaign performance.

Education

Degree in Marketing, Communications, Journalism, English, or a related field preferred.

Required Skills

• Content marketing, copywriting, and editorial content development
• Digital advertising, landing pages, email campaigns, newsletters, and blog content
• Marketing content strategy and customer lifecycle marketing
• Research-based storytelling and translating complex concepts into accessible content
• Editorial calendar management, content scheduling, and proofreading
• Microsoft Office Suite: Word, PowerPoint, and Excel

Preferred Skills

• Journalism experience and subject matter expert (SME) interviews
• Marketing automation platforms, including Pardot
• Content management systems (CMS), including Sitecore
• Basic HTML
• Lifecycle marketing, customer retention, and upsell campaigns
• Content and email campaign performance tracking