Content Marketing Specialist II

Amergis Healthcare Staffing; Columbia (MD); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Medical/Prescription

Dental

Vision

401(k)

Profit Sharing

Paid Time Off

Job summary

Amergis Healthcare Staffing is seeking a Content Marketing Specialist II in the Columbia, MD area. You will write, edit, and publish content across blogs, websites, white papers, and social channels, while ensuring brand consistency and SEO optimization.

You’ll collaborate with the Content Marketing Team Lead and other team members to plan integrated content strategies, manage calendars, and measure performance across campaigns and channels.

Qualifications

• Bachelor's degree in marketing, communications, or related field preferred.
• 3+ years of experience in content marketing preferred.
• Strong writing and editing skills; excellent research and analytical abilities.
• Experience with SEO and content optimization; English proficiency required.

Responsibilities

• Writes, edits, and manages content for blog posts, articles, white papers, web pages, social media, and more.
• Develops content topics, aligns with brand voice, and collaborates with marketing team.
• Reviews content through Legal, HR, Clinical, SMEs, etc.; maintains content calendar.
• Works with designers, video producers, and CMS/DAM to publish and optimize content.
• Analyzes content performance and stays current with industry trends.

Skills

Strong writing

Editing

SEO and content optimization

Research and topic development

CMS proficiency

DAM familiarity

Independent and collaborative work

Education

Bachelor's degree in marketing or communications

Tools

CMS

DAM

Job description

Amergis, formerly known as Maxim Healthcare Staffing, has served our clients and communities by connecting people to the work that matters since 1988. We provide meaningful opportunities to our extensive network of healthcare and school-based professionals, ready to work in any hospital, government facility, or school. Through partnership and innovation, Amergis creates unmatched staffing experiences to deliver the best workforce solutions.

The Content Marketing Specialist II is responsible for creating, writing, editing, and managing fresh content for a variety of marketing channels, including paid, free, digital, and traditional channels.

The Content Marketing Specialist II works closely with the Content Marketing Team Lead to develop and plan integrated content strategies that align with the company's goals. The Content Marketing Specialist II works alongside other content specialists and collaborates with other marketing team members to execute content, including blog posts, news articles, web pages, white papers, social media posts, email copy, ad copy, collateral, sales materials, and more.

Essential Duties And Responsibilities

• Writes and edits fresh content, including blog posts, articles, white papers, print material, website copy, ad copy, video scripts, and social media posts as assigned
• Creates content that is consistent in brand voice and brand standards
• Researches and develops new content topics and ideas
• May meet with department liaisons to discuss content goals and provides recommendations
• Upholds content review cycle including Legal, HR, Clinical, SMEs, etc.
• Updates content calendar and actively participates in campaign planning
• Works with designers and developers to create visual content
• Works with video producers or freelancers to create video content
• May guide other content marketing specialists on occasion
• Posts content to website using content management system (CMS)
• Uploads and builds content and marketing guides on digital asset management system (DAM)
• Optimizes content for search engines
• Tracks and analyzes content performance
• Collaborates with other marketing team members
• Stays up-to-date on industry trends
• Performs other duties as assigned/necessary

Minimum Requirements

• Bachelor's degree in marketing, communications, or a related field preferred
• 3+ years of experience in content marketing preferred
• Strong writing and editing skills
• Excellent research and analytical skillsExperience with SEO and content optimization
• Ability to work independently and as part of a team
• Strong attention to detail
• Creative and innovative thinker
• Proficiency in the English language is required

Benefits

• Medical/Prescription
• Dental
• Vision
• Health Advocacy (company paid if enrolled Medical)
• Health Advocate Employee Assistance Program
• Health Savings Account
• 401(k)
• 401(k) Company Match
• Profit Sharing
• Short Term Disability
• Long Term Disability
• Primary Caregiver Leave
• Parental Leave
• Life and Basic Accidental Death and Dismemberment Insurance
• Voluntary Life and Accidental Death and Dismemberment Insurance
• Hospital Expense Protection Plan
• Critical Illness Insurance
• Accident Insurance
• Dependent Care Flexible Spending Account
• Home and Auto Insurance
• Pet Insurance
• MilkStork
• Transportation Benefit
• Educational Assistance Program
• College Partnership Program
• Paid Time Off/Company Holidays
• Benefit eligibility is dependent on employment status.

Amergis is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

This posting will remain active on job boards for 5 days from date of posting unless there is a good faith basis to extend the posting date.

Please note that this pay range represents a good faith estimate of the compensation that will be offered for this position based on the circumstances. The actual pay offered to a successful candidate will take into account a wide range of factors, including but not limited to location, experience, and other variable factors.

"Pursuant to the San Francisco Fair Chance Initiative, Amergis will consider for employment qualified applicants with arrest and conviction records"