Content Marketing Manager, US Market

Wwshemi; New York (NY); On-site; USD 70,000 - 150,000; Full time

Job summary

Wwshemi in New York, NY is seeking a content marketer to shape messaging for the US market across channels, drive conversion, and fuel growth in a fast-moving B2B SaaS environment. You will craft messaging that resonates with US buyers and collaborate with product, design, and growth teams to accelerate demand generation.

You will craft website and landing page copy for US audiences, develop conversion-focused copy for paid channels, script video and social ads, and lead organic social content

Qualifications

• At least 4 years of experience in content marketing, copywriting, or growth marketing.
• Experience in B2B SaaS or another fast-growing software environment.
• Excellent English writing skills suited to a US audience, with native or C2 proficiency.
• Understanding of performance marketing and conversion-focused copywriting.
• Experience creating US-market content, writing paid-channel copy, and scripting video or social ads.
• Experience developing organic social content and using analytics or A/B testing to improve results.
• An analytical, experimental approach and the ability to contribute to messaging and positioning.

Responsibilities

• Develop content strategy and voice for the US market across paid, organic, website, and product channels.
• Write and optimize website and landing page copy for US audiences.
• Create conversion-focused copy for paid channels such as Meta, Google, and LinkedIn.
• Script video and paid social ad creatives, including content for platforms such as YouTube.
• Build and execute organic content strategies across social media platforms.
• Work with creators, customers, and influencers to produce authentic content.
• Use user research, analytics, and A/B testing to improve messaging and content performance.
• Contribute to product positioning and go-to-market messaging.

Skills

Content marketing

Copywriting

Growth marketing

B2B SaaS

Job description

Own content marketing for the US market at a growing AI communications software company. You will shape messaging across the customer journey, helping businesses understand the value of AI-powered tools for handling business calls.

What You'll Do

• Develop content strategy and voice for the US market across paid, organic, website, and product channels.
• Write and optimize website and landing page copy for US audiences.
• Create conversion-focused copy for paid channels such as Meta, Google, and LinkedIn.
• Script video and paid social ad creatives, including content for platforms such as YouTube.
• Build and execute organic content strategies across social media platforms.
• Work with creators, customers, and influencers to produce authentic content.
• Use user research, analytics, and A/B testing to improve messaging and content performance.
• Contribute to product positioning and go-to-market messaging.

What We're Looking For

• At least 4 years of experience in content marketing, copywriting, or growth marketing.
• Experience in B2B SaaS or another fast-growing software environment.
• Excellent English writing skills suited to a US audience, with native or C2 proficiency.
• Understanding of performance marketing and conversion-focused copywriting.
• Experience creating US-market content, writing paid-channel copy, and scripting video or social ads.
• Experience developing organic social content and using analytics or A/B testing to improve results.
• An analytical, experimental approach and the ability to contribute to messaging and positioning.

Base salary: $70,000 to $150,000 USD annually. Visa sponsorship is not available.

Location

On-site in New York, New York, United States.