Content Marketing Manager (Remote) Growth & Storytelling Lead

Placements24; Willows (CA); Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Competitive salary

Flexible remote work options

Health benefits

Professional development

Conference opportunities

Job summary

Placements24 is seeking a strategic Content Marketing Manager to lead content initiatives from a Welkom office with remote flexibility. You will craft a comprehensive content strategy to attract, engage, and convert audiences, guiding content across blogs, social, and multimedia formats to boost brand awareness and demand generation.

You will collaborate with marketing, design, and sales teams and analyze performance data to refine strategies, shaping the brand voice across relevant markets.

Qualifications

• Proven experience as a Content Marketing Manager or similar role with a strong portfolio of campaigns.
• Excellent writing, editing, and storytelling skills.
• Proficiency in SEO best practices and content optimization techniques.
• Experience with content management systems (CMS) and marketing automation platforms.
• Strong analytical skills and ability to measure content performance.
• Bachelor's degree in Marketing, Journalism, Communications, English, or related field.

Responsibilities

• Develop and implement a cohesive content strategy aligned with business objectives and target audience needs.
• Oversee the creation, editing, and publishing of engaging content across formats (blogs, articles, social, videos, white papers).
• Manage the content calendar to ensure timely delivery of high-quality content across channels.
• Conduct keyword research and SEO analysis to optimize content for search engines.
• Collaborate with design, marketing, and sales to ensure content consistency and effectiveness.
• Analyze content performance metrics and adjust strategies to improve engagement, leads, and conversions.

Skills

Content marketing experience

Writing skills

SEO proficiency

Analytical skills

Team collaboration

Education

Bachelor's degree

Tools

CMS

Marketing automation

Job description

Placements24 is seeking a strategic Content Marketing Manager to lead content initiatives from a Welkom office with remote flexibility. You will craft a comprehensive content strategy to attract, engage, and convert audiences, guiding content across blogs, social, and multimedia formats to boost brand awareness and demand generation.

You will collaborate with marketing, design, and sales teams and analyze performance data to refine strategies, shaping the brand voice across relevant markets.