Content Director & Community Manager (UpSwing)

Bellota Labs; Redwood City (CA); Remote; USD 90,000 - 125,000; Full time

Benefits offered by this job

Fully remote role

Flexible hours

Access to top-tier training

Collaboration with elite professionals

High autonomy in role

Job summary

A leading online poker training company is seeking a Content & Community Manager to enhance user experiences through high-quality content and community engagement. This remote role involves content management, marketing strategies, and overseeing community platforms like Discord. Ideal candidates should have a thorough understanding of poker and at least 3 years in content creation or community management, along with excellent writing skills and project management experience. Join us to empower poker players of all levels.

Qualifications

• 3+ years of experience in content creation or community management.
• Experience managing cross-functional projects or campaigns.
• Strong writing skills for email and social media content.

Responsibilities

• Coordinate with coaches and editors for quality content production.
• Manage email marketing strategies and track performance metrics.
• Drive cross-functional projects on new features and enhancements.
• Maintain Discord and Facebook communities for user engagement.
• Manage affiliate relationships and new applications.
• Write clear and strategic copy for various marketing channels.
• Improve content workflows and engagement strategies.
• Handle escalated customer support tickets requiring poker knowledge.

Skills

Understanding of poker strategy

Content creation

Community Management

Strong writing skills

Project management

Excellent communication

Self-motivated and organized

Tools

Trello

Notion

Asana

Keap

Mailchimp

Klaviyo

Job description

Content Director & Community Manager (UpSwing)

Base pay range

$90,000.00/yr - $125,000.00/yr

Bellota Labs is the premier destination for poker training—empowering players of all skill levels to win more at the tables. We’re looking for a Content & Community Manager to help us scale to new heights.

In this high‑impact, cross‑functional role, you’ll lead initiatives that touch every part of the user experience—from content creation and live coaching sessions to marketing campaigns and community engagement. If you’re a knowledgeable poker player with a knack for content, communication, and execution, this is your chance to shape the future of a poker brand.

Key Responsibilities

• Content Management – Coordinate with coaches, editors, and project managers to produce high‑quality YouTube content and manage the release schedule for premium training modules. Oversee live coaching webinars and collaborate with QA testers to ensure content accuracy and presentation quality.
• Email Marketing – Partner with content and CRM teams to send 2+ high‑quality emails per week, including strategy quizzes, new articles, and product promotions. Track performance metrics.
• Project Management – Drive cross‑functional initiatives such as new product features, UI enhancements, or course development. Organize timelines and deliverables across departments.
• Community Management – Maintain Discord and Facebook communities, interface with moderators, and surface community insights that inform product and content strategy.
• Affiliate Program Management – Manage relationships with a select group of affiliates, review new applications, and provide ongoing communication.
• Copywriting & Communications – Write strategic copy for marketing emails, product pages, social posts, and internal projects, ensuring brand voice and clarity.
• Marketing Strategy – Continuously improve content workflows, engagement strategies, and growth experiments.
• Tier 2 Support – Handle escalated customer support tickets that require poker‑specific knowledge and help community members navigate the platform.

Experience & Skills

• Deep understanding of poker strategy and the player journey from beginner to expert.
• 3+ years of experience in content creation, marketing, or community management.
• Strong writing skills, particularly for email and social media content.
• Demonstrated experience managing cross‑functional projects or campaigns.
• Self‑motivated, organized, comfortable working independently.
• Excellent communication and collaboration skills.
• Bonus: Familiarity with tools like Trello, Notion, or Asana.
• Bonus: Experience with email marketing platforms like Keap, Mailchimp, or Klaviyo.

Why You’ll Love Working at Bellota

• Work from anywhere – Fully remote role with flexible hours.
• Live and breathe poker – Immerse yourself in strategy, training, and the game you love.
• Collaborate with the best – Work alongside elite coaches, marketers, and creators.
• Access to top‑tier training – Full access to the Upswing Poker course library.
• High autonomy, real impact – Take ownership of your role and shape our next chapter.

Join Bellota Labs and help us create smarter, more successful poker players every day. If you’re passionate about the game and ready to make an impact, we’d love to hear from you.