Content Creator + Social Storyteller

CASCADA Thermal Springs + Hotel; Portland (OR); On-site; USD 50,000 - 75,000; Full time

Job summary

CASCADA Thermal Springs Spa and Hotel in Portland, Oregon is seeking a Content Creator and Social Storyteller. You’ll own the camera, edit reels, and build a calendar of on-site stories that showcase steam, soaks, spa rituals, and guest moments.

This hands-on role is on‑property work requiring creativity, reliability, and a sharp eye for trends across Instagram, TikTok, Facebook, and LinkedIn. You’ll partner with marketing/PR to capture authentic experiences and bring the CASCADA brand to life.

Qualifications

• Based in Portland or willing to relocate to Portland.
• 3+ years creating social content for a brand with 25K+ followers across platforms.
• Strong photo and video shooting and editing chops; Adobe Premiere/Lightroom preferred.
• Familiar with scheduling tools like Later, Hootsuite, or Sprout Social.
• Solid copywriting instincts and a clear voice in content.
• Great storytelling sense and brand alignment awareness.
• Organized to manage a content calendar, shoot schedule, and events.

Responsibilities

• Shoot and edit original photo, video, reels, and story content on property, regularly.
• Build and run our social content calendar across Instagram, TikTok, Facebook, Pinterest, Reddit, and LinkedIn.
• Keep posts on brand, visually and tonally consistent with trends on each platform.
• Embed with spa, fitness, culinary, and hospitality teams to tell meaningful stories.
• Co-lead ambassador and creator relationships and coordinate collaborative campaigns.
• Write captions with personality and engage with DMs and comments.
• Track performance and adjust content strategy over time.
• Bring content to key campaigns, launches, partnerships, and announcements.
• Be on the ground at events to capture content and manage guest experience.
• Repurpose event footage for social channels.
• Collaborate with marketing/PR to bring campaigns to life.
• Contribute to post-event and post-campaign performance reporting.

Skills

Social content creation

Video & photo editing

Editorial/copywriting

Social media scheduling

Brand storytelling

Project management

Influencer outreach

Self-starter

On-site flexibility

Tools

Adobe Premiere

Lightroom

CapCut

Canva

Later

Hootsuite

Sprout Social

Job description

Content Creator + Social Storyteller

CASCADA Thermal Springs Spa and Hotel, Portland, Oregon

About Us

Full-Time or Part-Time (1099 and/or W2, dependent on qualifications) CASCADA Thermal Springs + Hotel is a wellness focused sustainable boutique hotel and wellness spa in the heart of Portland’s Alberta Arts District. We were just named one of the top 50 best new hotels in the world by Esquire. CASCADA was built to help people slow down, reconnect, and feel something real, with themselves, their community, and the natural world around them. This is the world’s first LEED Platinum designed mass timber hotel, and its world class hydrothermal spa and accommodations give us a one‑of‑a‑kind canvas of soaking pools, sauna, steam, cold plunges, amazing food, and intentionally appointed rooms for one of the best destination resort experiences in the Pacific Northwest. Our mission: build sustainable spaces, goods, and experiences that elevate human wellbeing and deepen our connection to nature. No greenwashing, no stock‑photo wellness. The real thing.

Description

Content Creator + Social Storyteller

CASCADA Thermal Springs Spa and Hotel, Portland, Oregon

About Us

Full‑Time or Part‑Time (1099 and/or W2, dependent on qualifications) CASCADA Thermal Springs + Hotel is a wellness focused sustainable boutique hotel and wellness spa in the heart of Portland’s Alberta Arts District. We were just named one of the top 50 best new hotels in the world by Esquire. CASCADA was built to help people slow down, reconnect, and feel something real, with themselves, their community, and the natural world around them. This is the world’s first LEED Platinum designed mass timber hotel, and its world class hydrothermal spa and accommodations give us a one‑of‑a‑kind canvas of soaking pools, sauna, steam, cold plunges, amazing food, and intentionally appointed rooms for one of the best destination resort experiences in the Pacific Northwest. Our mission: build sustainable spaces, goods, and experiences that elevate human wellbeing and deepen our connection to nature. No greenwashing, no stock‑photo wellness. The real thing.

The Gig

You’re the person who shows up on property with a camera and a belief in our vision, and leaves with a reel that stops the scroll. As our Content Creator & Social Storyteller, you’ll own the camera, the edit, and the calendar, capturing CASCADA’s steam, soaks, and quiet moments and turning them into content people want to watch. This is hands‑on, on‑property, in‑the‑field work for someone who’s as comfortable shooting at 6am golden hour as they are editing in Cap Cut in the evening.

You’ll partner closely with our marketing and PR team to build a social calendar that reflects what’s happening on property, then go capture it. Behind‑the‑scenes moments, event coverage, spa rituals, staff stories, guest experiences: you’ll find them, shoot them, edit them, and post them. Bonus points if you can make a steam room look like a mood board.

What You’ll Actually Be Doing

Content & Shooting

• Shoot and edit original photo, video, reels, and story content on property, regularly, not just when something’s scheduled that sounds like us, not a brand template
• Build and run our social content calendar in partnership with the marketing and PR team across Instagram, TikTok, Facebook, Pinterest, Reddit, and LinkedIn.
• Keep every post on brand, visually, tonally, and in spirit, while staying fluent in what’s actually trending on each platform.
• Embed with our spa, fitness, culinary, and hospitality teams to find the stories worth telling, you can’t shoot what you don’t know about.
• Co-Help manage ambassador and creator relationships and coordinate collaborative campaigns alongside leadership.
• Write captions with actual personality and respond to DMs and comments like a human, not a brand bot.
• Track what’s working (and what’s not) and use the data to sharpen the content strategy over time.
• Bring custom content to key campaigns, launches, partnerships, and announcements as they come up.

On-Property & Events

• Be on the ground at events, capturing content while making sure the guest experience stays seamless.
• Repurpose event footage into social‑ready content across all our channels.

Cross‑Functional Work

• Partner with the marketing and PR team to bring creative campaigns to life.
• Make sure every piece of content lines up with CASCADA’s brand identity and the guest experience we’re known for.
• Contribute to post‑event and post‑campaign performance reporting.
• Any other duties as assigned.

Requirements

What You Bring:

• Based in (or ready to relocate to) Portland, Oregon.
• 3+ years creating social content and/or running events for a brand with 25K+ followers across platforms.
• Strong photo and video shooting and editing chops. Adobe Premiere/Lightroom and Cap Cut preferred, Canva is a plus.
• Comfortable with scheduling tools like Later, Hootsuite, or Sprout Social.
• Sharp copywriting instincts and a real point of view in your content.
• A genuine eye for storytelling, branding, and what makes people stop scrolling.
• Organized enough to juggle a content calendar, a shoot schedule, and last‑minute event coverage without dropping anything.
• Familiarity with influencer/creator outreach and digital collaborations.
• A self‑starter who’s genuinely excited to make beautiful, meaningful brand content, not just check boxes.
• Able to work a varied schedule, days, nights, weekends, and the occasional holiday on‑site, when the content calls for it.
• Any other duties as assigned.

Bonus Points

• Background in boutique hospitality, wellness, lifestyle, travel, or fashion
• Genuine passion for health, art, personal growth, and community
• Excellent problem‑solving skills and self‑leadership.

Audition:

If chosen as a strong candidate a part of the process will include an experience exchange, creating content for review by the hiring team. You will get the full CASCADA experience and create content in return.

Equal Opportunity Employer Statement

CASCADA Thermal Springs and Hotel provides equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, or veteran status. We are committed to maintaining a diverse and inclusive community for both clients and staff.