Content Creator (Social Media & Video)

Innovative Construction Group; Atlanta (GA); Hybrid; USD 65,000 - 90,000; Full time

Job summary

PulteGroup in Atlanta, GA is seeking a Content Creator (Social Media & Video) with a passion for storytelling to craft engaging, mobile-first content across Instagram, TikTok, YouTube and more. You will manage end-to-end production from concept through on-location shoots to editing and publishing.

Bring 3–5+ years of social content experience, a strong portfolio, and mastery of Premiere Pro, After Effects and CapCut.

Qualifications

• 3–5+ years creating content for social media or digital marketing.
• Strong portfolio demonstrating videography, editing, photography and storytelling.
• Deep understanding of today's social media platforms and best practices.
• Expert knowledge of vertical video and short-form content.
• Proficiency in: Adobe Premiere Pro, Adobe After Effects, Creative Suite, CapCut or similar mobile editing tools.
• Experience operating DSLR or mirrorless cameras, lighting and audio equipment.

Responsibilities

• Develop fresh, engaging content ideas that align with marketing campaigns and brand objectives.
• Plan, storyboard, shoot, edit, and deliver high-quality social-first video and photography.
• Produce content optimized for Instagram, Facebook, TikTok, YouTube, LinkedIn and Pinterest.
• Capture compelling stories featuring homeowners, model homes, communities, designers, construction teams and lifestyle experiences.
• Stay ahead of social media trends, platform updates, editing styles and emerging content formats.
• Collaborate with marketing teams to translate business goals into engaging visual content.
• Manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
• Travel to communities and events to capture content on location.
• Edit videos with strong pacing, storytelling, music, motion graphics and captions optimized for mobile viewing.
• Organize and maintain digital assets for future campaigns.
• Recommend new content opportunities based on audience insights and performance analytics.

Skills

Videography

Editing

Storytelling

Social media knowledge

Communication

Organization

Education

Bachelor's degree in Marketing or Communications or equivalent

Tools

Premiere Pro

After Effects

Creative Suite

CapCut

DSLR / Mirrorless gear

Job description

## Content Creator (Social Media & Video)Apply: Atlanta, GA: Full time: Posted 30+ Days Ago: JR9513Build a Career That Builds Your Future — with PulteGroup!Welcome to PulteGroup where we believe in building more than just homes—we believe in building inspired employees, meaningful careers, and a legacy of excellence. If you're looking for work that moves you, a team that values your ideas, and a company that brings you pride, you’ve come to the right place.As one of the nation’s largest and most respected homebuilders, PulteGroup offers opportunities to grow within a Fortune 500 company that’s consistently recognized as a Fortune 100 Best Company to Work For and a certified Great Place to Work. We’re driven by the bold purpose of Building Incredible Places for People to Live Their Dreams.For over 70 years, we’ve been building more than homes—we’ve been building trust, innovation, and a culture where every team member is empowered to thrive. Join a company that champions inclusion, celebrates diversity, and supports your personal and professional journey.Headquartered in vibrant Atlanta, Georgia, and operating in over 45 markets nationwide, we’re proud to build homes through our trusted family of brands—including Innovative Construction Group, Centex, Pulte Homes, Del Webb, DiVosta Homes, American West, and John Wieland Homes and Neighborhoods, Pulte Mortgage, PGP Title, Pulte Insurance Agency —all united under the PulteGroup name.Apply now and discover a career where your contributions are valued, your growth is supported, and your work makes a lasting impact**Job Summary:**We're looking for a highly creative, social-first Content Creator who is passionate about storytelling and knows how to create content that people actually want to watch. This role is ideal for someone who lives and breathes social media, understands platform trends and can independently take an idea from concept to final delivery.You'll be responsible for producing engaging photo and video content that showcases beautiful homes, vibrant communities, homeowner stories, lifestyle moments, and the people behind our brand. You'll collaborate with marketers and creative leaders while owning the production process—from brainstorming concepts and filming on location to editing and publishing content optimized for each platform.**PRIMARY RESPONSIBILITIES*** Develop fresh, engaging content ideas that align with marketing campaigns and brand objectives.* Plan, storyboard, shoot, edit, and deliver high-quality social-first video and photography.* Produce content optimized for Instagram, Facebook, TikTok, YouTube, LinkedIn and Pinterest.* Capture compelling stories featuring homeowners, model homes, communities, designers, construction teams and lifestyle experiences.* Stay ahead of social media trends, platform updates, editing styles and emerging content formats.* Collaborate with marketing teams to translate business goals into engaging visual content.* Manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.* Travel to communities and events to capture content on location.* Edit videos with strong pacing, storytelling, music, motion graphics and captions optimized for mobile viewing.* Organize and maintain digital assets for future campaigns.* Recommend new content opportunities based on audience insights and performance analytics.* Continuously test new creative approaches to improve engagement and reach.**Project Information:*** Home tours* Model home walkthroughs* Community lifestyle videos* Resident stories and testimonials* Construction progress updates* Design inspiration* Realtor partnerships* Local business spotlights* Event coverage* Behind-the-scenes features* Trend-driven social content* Educational homebuying content* Brand campaigns**SCOPE*** Decision Impact: Division* Department Responsibility: Single* Budgetary Responsibility: No* Direct Reports: No* Indirect Reports: No**REQUIRED EDUCATION*** Minimum Bachelor’s Degree in Marketing or Communications or equivalent**REQUIRED EXPERIENCE*** 3–5+ years creating content for social media or digital marketing.* Strong portfolio demonstrating videography, editing, photography and storytelling.* Deep understanding of today's social media platforms and best practices.* Expert knowledge of vertical video and short-form content.* Proficiency in: + Adobe Premiere Pro + Adobe After Effects + Adobe Creative Suite + CapCut or similar mobile editing tools* Experience operating DSLR or mirrorless cameras, lighting and audio equipment.* Comfortable working both independently and collaboratively.* Strong organizational skills and ability to manage multiple deadlines.* Excellent communication skills.* Willingness to travel locally and occasionally nationally.