Job Description (JD):
Position: Content Creator & Live Stream Host (Fashion & Lifestyle)
Company: RECOIL
Location: Singapore (Flexible for in-store/outdoor shoots)
Employment Type: Full-Time / Part-Time / Contract
Key Responsibilities:
- Host engaging live streams on platforms like TikTok, Instagram, or Shopee Live to promote RECOIL’s clothing.
- Create entertaining and creative short-form video content (TikTok, IG Reels, YouTube Shorts) regularly.
- Ideate and produce fashion try-ons, styling tips, behind-the-scenes, and trend-based content using RECOIL apparel.
- Work closely with marketing and retail teams to understand key promotions and highlight best-sellers.
- Edit and publish videos with catchy hooks, transitions, subtitles, and music trends.
- Monitor performance analytics (views, reach, engagement) and suggest improvements to boost reach and conversions.
- Be the “face” and tone of RECOIL’s social media presence, helping build brand identity and community.
Requirements:
- Comfortable and confident in front of the camera — you will be the face of the brand online.
- Strong understanding of TikTok trends, algorithms, and how to create viral content.
- Experience in hosting live sessions or being part of a live-streaming platform is a strong plus.
- Good fashion sense and ability to style and showcase outfits attractively.
- Basic video shooting and editing skills using phone apps like CapCut, InShot, or VN.
- Creative mindset with a good eye for visuals and storytelling.
- Energetic, engaging personality — able to connect with online audiences.
- Bonus: Bilingual (English & Mandarin/Malay) for broader local reach.