Content Creator, Agency

GoodPower; New York (NY); Remote; USD 80,000 - 87,000; Full time

Benefits offered by this job

Annual salary range: $80,000–$87,000

Health, dental, vision insurance

Paid time off & holidays

401(k) with match

Job summary

GoodPower is seeking a Content Creator to deliver social-first video production for TikTok, Instagram, YouTube Shorts and paid media. You will script, shoot, host, edit, and deliver platform-ready content that aligns with brand priorities and audience behavior.

The role emphasizes translating energy and decarbonization topics into engaging, mobile-first content while collaborating with internal teams and external partners across projects. Remote work from the United States is supported.

Qualifications

• 3–5 years creating and starring in social content with strong portfolio.
• Ability to script, shoot and edit social video independently.
• Proficient mobile-first editing and platform-specific storytelling.
• Strong on‑camera presence with engaging delivery.
• Knowledge of TikTok, Instagram Reels, YouTube Shorts best practices.

Responsibilities

• Own end-to-end short-form video production for TikTok, Instagram Reels, YouTube Shorts and paid media.
• Translate complex energy and policy topics into clear social content.
• Create content reflecting platform best practices, pacing and visuals.
• Test new formats, trends and rapid-turn concepts for growth.
• Maintain GoodPower’s brand voice across creator-led content.
• Produce basic social graphics with Canva-based assets and carousels.
• Manage multiple video projects with quick turnarounds and quality output.

Skills

Short-form video production

On-camera hosting

Video editing

Platform optimization

Creative storytelling

Tools

Adobe Premiere Pro

Final Cut Pro X

CapCut

InShot

Job description

Remote-based in the US

OverviewGoodPower is a global organization working to unlock the economic potential of decarbonization through research, innovation, strategic communications, and disruptive technology. We focus on advancing more affordable and reliable energy, expanding economic opportunity, strengthening energy security, supporting healthier and more resilient communities, and accelerating the transition to a predictable, secure, modern low-carbon economy.

Operating at the intersection of data, digital media, emerging technology, behavioral research, and public engagement, GoodPower develops and deploys scalable strategies designed to accelerate the adoption of decarbonized technologies and infrastructure—including renewable energy, regenerative agriculture, energy storage, and electric transportation. Our work combines rigorous research and experimentation with advanced communications and innovation capabilities to better understand public attitudes, test effective interventions, and help build the social, economic, and market conditions necessary for large-scale transformation.

GoodPower is at a pivotal stage of organizational growth as we approach completion of the first year of our 2030 Strategic Plan. Over the next five years, we intend to significantly expand our reach, capabilities, and impact—investing deeply in innovation, AI-enabled systems, data and analytics, research and development, and next-generation communications infrastructure to help accelerate the global energy transition and the economic opportunities it creates.

Job Summary

The Content Creator’s primary role will be to provide social-first video production across GoodPower and its affiliated brands and partners, with a focus on producing mobile-first content for TikTok, Instagram, YouTube Shorts and paid media. The Content Creator is a resourceful, trend-aware creative professional with a versatile skillset, a natural and engaging on-camera presence, sharp editing skills and a dedication to GoodPower’s mission to advance a zero-carbon economy. They will collaborate with internal and external stakeholders to produce timely, platform‑specific content that is brand aligned, visually engaging and compelling.

In this position, the Content Creator will support and execute all phases of the short‑form content production process, including concept development, scripting, filming, on‑camera hosting, editing and platform‑ready delivery for GoodPower and its affiliated entities, social media channels and online media campaigns. The Content Creator brings strong creative instincts and the ability to move quickly from concept to finished product, while producing both planned and rapid‑response content. This role will focus on translating GoodPower’s research, campaigns and narrative priorities into accessible, social‑first content that reflects platform‑specific best practices, internet culture, creator trends and audience behavior.

While this position will focus primarily on short‑form video and social content, the Content Creator will also support basic social creative needs including Instagram carousels, static memes and Canva‑based assets as needs and capacity shift based on priorities. The Content Creator reports to the Senior Director of Video on the Agency team.

This is a full‑time position based anywhere in the United States. The Content Creator will work from home, meet as required by video chat with teams, and have weekly national full staff meetings with colleagues online. Some domestic travel may be required for content capture, relevant events, staff retreats and other convenings as needed.

Key Responsibilities

• Own short‑form, mobile‑first video production end to end, including concept development, scripting, on‑camera hosting, filming, editing and platform‑ready delivery for TikTok, Instagram Reels, YouTube Shorts and paid media
• Translate complex issues related to affordability, clean energy, jobs and economic opportunity into clear and engaging social content
• Create content that reflects platform‑specific best practices, including pacing, visual storytelling and audience behavior
• Support creative experimentation by testing new formats, platform features, creator trends and rapid‑turn concepts
• Help steward GoodPower’s brand voice across creator‑led and social‑first content
• Produce basic social media creative, including Instagram carousels, static memes and Canva‑based assets
• Manage multiple video projects simultaneously, including rapid response production and turnaround, ensuring timely delivery, adherence to project requirements and high‑quality output

Collaborative Projects

• Collaborate closely with Agency and Social teams, outside vendors and across teams to ensure project success
• Communicate effectively with internal and external stakeholders, including team leads to understand priorities and needs to deliver exceptional content

Other Responsibilities

• Contribute to the continuous improvement and implementation of our content processes and workflows to increase speed, efficiency and scalability
• Perform other content production‑related tasks as needed to support GoodPower and its partners
• Adapt to the evolving needs of a fast‑paced organization with flexibility and creativity

Qualifications

• Experience & Skills
• 3–5 years of experience creating and starring in social content for a brand, nonprofit, agency, campaign, creator business or personal channel, with a portfolio showing strong short‑form video production, editing and on‑camera presence
• Proven ability to independently concept, script, shoot and edit social video content
• Strong mobile‑first video editing skills (Adobe Premiere Pro, Final Cut Pro X, CapCut, InShot or similar)
• Natural, confident on‑camera presence, with the range to shift between clear explanation, storytelling and entertainment‑driven content
• Strong grasp of hooks, pacing, visual storytelling and platform‑specific best practices across TikTok, Instagram, YouTube Shorts and emerging platforms
• Deep familiarity with internet culture, creator trends, memes and short‑form formats
• Excellent oral and written communication skills in English, plus solid general computer skills (Google Apps, etc.)

Attributes

• Strong creative judgment — brings ideas, not just edits
• Self‑starter with strong organizational skills, comfortable juggling multiple projects and moving between planned content calendars and rapid‑response needs while maintaining attention to detail
• Collaborative team player who also works well independently, communicates across teams, and is eager to pitch in beyond assigned duties
• Proactive, flexible and solutions‑oriented, with a commitment to innovation and to fostering a culture of excellence, quality and inclusivity
• Open to constructive feedback and skilled at finding solutions to notes or critiques

Desired Qualifications

• Experience creating content for advocacy, political, nonprofit, clean energy or issue‑based campaigns
• Experience using Canva or similar tools to create social graphics, carousels, memes or other lightweight creative assets
• Experience producing rapid response content tied to news, platform trends or campaign moments
• Comfort interpreting research, policy or campaign messaging and turning it into clear, accessible social content
• Existing expertise in the climate, renewable energy and democracy spaces
• Experience leveraging AI tools to support content production, scripting, research, ideation, editing workflows or creative experimentation, or a willingness to learn and integrate AI tools into the production process

This description reflects GoodPower’s assignment of essential functions; it does not restrict the tasks that may be assigned. GoodPower retains the right to change or assign other duties to this position at any time. Employees must be able to perform the essential functions of the position satisfactorily. Reasonable accommodations will be made to enable employees with disabilities to perform the essential functions of their job, absent undue hardship. GoodPower has a zero‑tolerance standard for abuse and inappropriate behavior by staff members.

Compensation, Benefits, and Perks

• Annual salary range: $80,000-87,000, commensurate with experience
• Medical, dental, and vision insurance with employee and dependent premiums paid at 95-100% by GoodPower.
• 2-4 weeks of paid vacation annually, depending on seniority
• 13 paid holidays and 2 floating holidays
• 2 weeks of US office closure
• 10 days of paid sick leave annually.
• 403(b) with 3% employer contribution/match.
• Charitable giving: 1:1 match for charitable contributions ($250 per year), plus 2 paid days off for volunteering.
• Education reimbursement up to $1,500 per year.
• Healthcare Flexible Spending Account (FSA) and Health Savings options
• Stipend of $200/month (for cell phone, wellness expenses, etc.)
• 8 weeks of paid sabbatical after 5 years of employment
• 8 weeks of paid parental leave

GoodPower offers competitive compensation and benefits packages to employees around the world. Because we operate in multiple countries, benefits will vary based on local laws, regulations, customary practices, and organizational policies applicable in each location.

Diversity, Equity, and Inclusion Statement

GoodPower is an equal‑opportunity employer that highly values diversity, equity, and inclusion and views the climate crisis as a social justice crisis.

People who identify as Black, Indigenous, and People of Color (BIPOC), people who experience gender oppression, people with disabilities, and people who identify as members of the LGBTQIA+ community are particularly encouraged to apply.

GoodPower is committed to providing equal employment opportunities to qualified individuals with disabilities. Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, GoodPower will provide reasonable accommodations to qualified individuals with disabilities who need an accommodation to perform the essential functions of the position. If you require a reasonable accommodation during the application or employment process, please contact

Automated Application Review Disclosure

To help us process high volumes of applications fairly and efficiently, GoodPower utilizes Automated Employment Decision Tools (AEDTs). These tools scan, evaluate, and rank candidate resumes based on how closely their skills, experience, and qualifications match the core requirements of this job posting. Data Privacy: Your resume data will only be processed for this specific application and will be handled securely in accordance with our Privacy Policy. Human Oversight: Final hiring decisions are always made by a human recruiter or hiring manager. By submitting an application, you consent to the use of automated tools to review and assess your application materials for this position.