Content Creator

Drafted; San Francisco (CA); On-site; USD 55,000 - 90,000; Full time

Job summary

Drafted is seeking a content creator to craft engaging content across Twitter/X, Instagram, TikTok, LinkedIn, and Facebook, building on a proven baseline of 10m+ organic views.

The role emphasizes product-focused storytelling, hooks, pacing, and captions, with a portfolio preferred over years of experience, and in-person collaboration in San Francisco.

Qualifications

• Experience creating content for your own brand or personal account.
• Deep understanding of hooks, pacing, and captions.
• Experience creating content across multiple platforms or blogs.

Responsibilities

• Create organic content for Twitter/X, Instagram, TikTok, LinkedIn, and Facebook.
• Produce product-focused demo videos for feature releases.
• Collaborate with team to script, storyboard, and deliver tutorials.

Skills

Video editing

Scriptwriting

Content creation

Tools

CapCut

After Effects

Screen Studio

Jitter

Job description

About Drafted

Drafted is unlocking creativity in the physical world. We’re building foundational models and generative pipelines that create floor plans and renderings instantly, so anyone can imagine their dream home. Starting with single-family homes, we plan to verticalize across all dimensions of the pre-construction stack.

Generative architecture is a prime domain for applied research with abundant data, verifiable constraints, and a clear value proposition. Our team of second-time founders, engineers, and designers pairs exceptional product taste with deep technical rigor to turn real-world buildability constraints into an intuitive, magical experience.

Drafted's Values

We're a small team working fully in-person in San Francisco. We value high-ownership builders who want to be a part of a talented, highly motivated team. We're guided by the following values:

• Own the mission. We take agency, act like owners, and see problems through to real outcomes.
• Build in the open. We value direct feedback, fast learning, and growth through honest collaboration.
• Move with care and speed. We iterate quickly while staying deeply respectful of our teammates.
• Seek the why. We challenge assumptions, think from first principles, and never stop asking questions.
• Design for everyone. We believe anyone should be able to design and build a home they love.
• Solve what matters. We embrace hard problems and create new paths forward when none exist.

The Role

As a content creator, you’ll create organic content for Twitter/X, Instagram, TikTok, LinkedIn, and Facebook. Drafted’s product-focused content has already generated 10m+ organic views over the last two months. We’re looking for someone to increase the frequency of what’s working and to try new content strategies to help us build an enduring online presence.

Example Projects

• Create product-focused demo videos for new feature releases
• Work with team members to create tutorial videos that teach product workflows, showcase use cases, and explain architectural concepts
• Source and work with creators on strategy, scripting, and delivery for effective longer form tutorials (or classes/workshops) on platforms like Youtube or Skool

Ideal Experience

• Experience creating your own content for your personal account or a brand
• Deep understanding of hooks, content pacing, and effective captions
• Experience creating content across multiple social platforms or blogs
• Portfolio is more important than years of experience

Desired Skillset

• Editing tools like CapCut, Screen Studio, After Effects, Jitter, or others
• Strong script writing and copywriting skills
• Performance and results focused iteration