Job Description: Community Sales Director
Position Summary
Maintains and/or improves upon the occupancy levels of the communities in the designated market in accordance with the marketing and business plans of the community to include completing sales calls and closing sales.
Develops and maintains relationships with and generates leads through residents, family, and professional referral sources.
Plans, coordinates, and implements monthly prospect and/or referral source activities and events.
Partners with Regional Sales management to develop and execute marketing plans and achieve community occupancy goals.
Works alongside VP of Sales & Marketing and/or Executive Director to achieve the desired results of the community marketing and business plans, if applicable.
Coordinates joint business development activities involving the community & sister communities in the market. Provides coaching, training, and assistance for sales and marketing activity in the community and monitors results.
Primary Responsibilities
- Maintains and/or improves upon the occupancy levels of the community in accordance with the marketing and business plans of the community.
- Closes sales by assisting prospective residents, their family members, and/or advisors in the decision‑making process by understanding their needs and educating them about how services and programs can meet their needs. Responds promptly to every telephone call or in‑person inquiry from all referral sources, prospective residents, and families. Provides appropriate community and company information to anyone who inquires.
- Utilizes sales processes, systems, and forms for external and internal sales to perform job duties, track information, compile data and reports, and achieve desired community occupancy goals.
- Completes outside Business Development sales calls to meet or exceed the established goals for professional leads per week as set by the community marketing plan with VP of Sales & Marketing management guidance. Contact sources include legal and financial professionals, senior organizations, appropriate special interest groups, hospital discharge planners, skilled nursing facilities, retirement communities, clergy, medical insurance providers, and other local community contacts.
Mission Statement and Core Values
- Service– “It’s not about me” a. Answer the needs of another.
Put the needs of another first. We must put others before ourselves.
We serve our residents, we serve our families, and we serve one another.
- Integrity– “We do what is right, not what is easy”
Hold everyone accountable and recognize each other’s contributions
Explicitly communicate goals and standards of behavior
Do the right thing even when no one is looking or will ever find out
- Dignity– “We honor & value the worth of people”
Treat people the way you want to be treated
Attack the problem not the person
Respect and value diversity of experience, culture, and opinions
Doing your best to serve our residents, their loved ones, and our colleagues.
- Teamwork– “We succeed together”
We are a team because we respect, trust and care for one another.
Common purpose – we need to all row in the same direction
Create an environment that facilitates freedom to innovate & achieve extraordinary results
Challenge the status quo, take measured risks, and resist conventional thinking
Learn to win and lose as a team
Travel Required
Yes . Local travel required
Qualifications
Skills
Required
- Advanced
- Hospitality Advanced
- Computer Literacy Advanced
Behaviors
Required
- Enthusiastic : Shows intense and eager enjoyment and interest
- Dedicated : Devoted to a task or purpose with loyalty or integrity
Motivations
Required
- Self-Starter : Inspired to perform without outside help
- Entrepreneurial Spirit : Inspired to perform well by an ability to drive new ventures within the business
- Ability to Make an Impact : Inspired to perform well by the ability to contribute to the success of a project or the organization
- Goal Completion : Inspired to perform well by the completion of tasks
Experience
Required
- 1-2 years: Senior Living Sales
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.