Community Relationship Manager

White Oak Village; Vancouver (WA); On-site; USD 65,000 - 80,000; Full time

Benefits offered by this job

Medical, Dental, and Vision Insurance

Life and Disability Insurance

EAP

401(k) Retirement Plan

Paid Time Off (PTO)

Job summary

White Oak Village Memory Care in Vancouver, WA is seeking a Community Relationship Manager (Sales Manager) to guide families through decisions and connect them with a vibrant memory care community.

Role focuses on occupancy growth while upholding ethical, compliant admissions. Base salary ranges from $65,000 to $80,000 with performance bonuses discussed in the interview process.

Qualifications

• Experience in senior living, healthcare sales, or related field preferred.
• Strong interpersonal, communication, and relationship-building skills.
• Ability to manage multiple leads and maintain organized follow-up systems.
• CRM proficiency and basic reporting; knowledge of senior care services preferred.

Responsibilities

• Build and maintain an inquiry pipeline through outreach and follow-up.
• Conduct marketing outreach to hospitals, discharge planners, physicians, senior centers, and organizations.
• Perform tours, home visits, and consultations with prospective residents and families.
• Guide families through sales and admission processes with ethical service.
• Maintain CRM/EHR documentation in BlueStep for referrals and outreach.
• Collaborate with the Executive Director on outreach strategies and census development.
• Prepare marketing and outreach reports as required.
• Conduct competitive market analysis every six months.
• Represent the community professionally at networking events.

Skills

Interpersonal skills

Communication

Relationship-building

CRM proficiency

Lead management

Follow-up systems

Healthcare sales experience

Memory care knowledge

Tools

CRM software

Job description

Community Relationship Manager (Sales Manager)

White Oak Village Memory Care - Vancouver, WA

Passionate about helping seniors and their families? We are seeking a relationship-driven Community Relationship Manager to guide families through the decision-making process and connect them to a vibrant memory care community. This role plays a critical part in supporting occupancy growth while ensuring an ethical, compliant, and compassionate admissions process.

Pay Range & Compensation

$65,000 - $80,000 annually (base salary), depending on experience and qualifications.

This position is also eligible for performance-based bonuses tied to occupancy and move-in goals. Bonus structure will be discussed during the interview process.

Benefits

• Medical, Dental, and Vision Insurance
• Life and Disability Insurance
• Employee Assistance Program (EAP)
• 401(k) Retirement Plan
• Paid Time Off (PTO)

Key Responsibilities

• Build and maintain a strong inquiry pipeline through consistent outreach, relationship development, and follow-up.
• Conduct marketing outreach including in-person visits and presentations to hospitals, discharge planners, physicians, senior centers, and community organizations.
• Perform tours, home visits, and consultations with prospective residents and families, presenting services, lifestyle, and care offerings.
• Guide families through the sales and admission process in alignment with company standards, ensuring a high level of customer service and ethical practices.
• Maintain accurate and timely documentation in the CRM/EHR system (BlueStep), including referral sources, outreach efforts, and prospect tracking.
• Collaborate with the Executive Director and department leaders on outreach strategies, events, and census development.
• Prepare and submit marketing and outreach reports as required.
• Conduct competitive market analysis at least every six (6) months or as directed.
• Represent the community professionally at networking events and within the broader healthcare and senior services community.

Qualifications & Skills

• Experience in senior living, healthcare sales, or related field preferred.
• Strong interpersonal, communication, and relationship-building skills.
• Ability to manage multiple leads and maintain organized follow-up systems.
• Proficiency with CRM systems and basic reporting tools.Understanding of senior care services, including memory care, preferred.
• Ability to work collaboratively with clinical, operations, and business office teams.

Compliance & Admission Coordination Responsibilities

• Coordinate with clinical staff to ensure required assessments and physician documentation are completed prior to admission.
• Partner with the business office to facilitate timely contract execution.
• For Medicaid applicants, ensure appropriate documentation and approval processes are followed in accordance with state and payer requirements.
• Ensure all admissions meet community licensing and regulatory criteria, including appropriate diagnosis and legal decision-maker documentation (e.g., POA or Guardian), where applicable.

Performance Expectations

• 10-20 weekly outreach contacts (individual or team-supported)
• 4-6 scheduled outreach meetings per month
• 8-12 home visits per month
• Achievement of monthly occupancy and move-in goals

Equal Opportunity Employer Statement

White Oak Village is an Equal Opportunity Employer. We are committed to creating an inclusive environment for all employees and applicants and do not discriminate based on race, color, religion, sex, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other protected status under applicable federal, state, or local laws.