Community Relations Specialist

Michigan Schools and Government Credit Union; Saline (MI); On-site; USD 56,000 - 69,000; Full time

Benefits offered by this job

Health benefits

12 paid holidays

PTO 120 hours first year

401(k) match

Job summary

Michigan Schools and Government Credit Union (MSGCU) in Saline, MI is seeking a Marketing/Communications/Business Development professional to grow membership through community relations, education programs, and strategic partnerships.

The role focuses on building relationships with SEGs, promoting MSGCU products, planning events, and delivering financial literacy outreach across schools and communities. Strong communication and project management skills are essential.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, Education or related field.
• 2 years of sales, field marketing, teaching, or community relations experience.
• 1 year of project management experience preferred.

Responsibilities

• Builds and strengthens relationships with SEGs, influencers, and community leaders to increase MSGCU awareness and promote products and services.
• Strengthens MSGCU presence in new and existing markets, analyzes opportunities and recommends engagement strategies.
• Plans and executes community development events, sponsorships, and education programs within budget and timelines.
• Coordinates financial education in classrooms, workplaces, and community settings; develops instructional materials.

Skills

Sales

Field marketing

Community relations

Public speaking

Project management

Education

Bachelor’s degree in Marketing, Communications, Business Administration, Education or related field

Job description

Marketing/Communications/Business Development

Saline, MI

ID: 96-397

Full-Time/Regular

Founded by a small group of educators, Michigan Schools & Government Credit Union (MSGCU) has been providing quality financial services to the community for more 70 years and welcomes everyone in Michigan to bank with us. We are financial champions committed to helping our members achieve financial success by rallying behind them and their goals. As the sixth largest Credit Union in Michigan, MSGCU has 24 branch offices in south east Michigan, over 450 team members, 150,000 members, $4 billion in assets, and a 97% member satisfaction rating for two decades.

We are a caring organization that strives to ensure an equitable and inclusive culture where everyone is valued and respected. Our dedication to team member engagement has contributed to the honor of being named a Top Workplace by The Detroit Free Press thirteen years in a row.

If you have a passion for helping people and providing exceptional and dependable service, we want you on our team!

Overview of Responsibilities:

• Building Key Relationships: Builds and strengthens relationships with Select Employee Groups (SEGs), key influencers, and community leaders to increase awareness and familiarity with MSGCU and promote MSGCU products and services to support membership growth. Engages with schools, businesses, community organizations, and assigned territory chambers to promote the availability of financial literacy and generate goodwill.
• Strengthens Community Presence: Establishes MSGCU presence in new communities while maintaining presence in existing markets. Tactfully addresses competition and communicates the benefits of MSGCU’s products and services throughout the community. Analyzes and audits community engagement opportunities to provide recommendations for impactful involvement.
• Coordinating Business Development Events: Plans and executes business development activities within the community. Assists in scoping, implementing, and managing various Community Relations initiatives including, community sponsorships, Give Back Program, Welcome Back to School Events, branch ribbon cuttings and grand openings. Allocates resources, defines and measures objectives, tracks progress to ensure deliverables are completed on time, within budget, and aligned with expectations. Reviews financial records, analyzes outcomes, and identifies improvements for future initiatives.
• Facilitating Education and Outreach: Identifies opportunities to engage with SEGs, key influencers, and community partners within the brand footprint to coordinate schedules and facilitate financial education in classrooms, workplaces, and community settings. Develops curriculum and prepares the necessary instructional handouts for distribution at adult and high school presentations. Maintains financial literacy and knowledge of credit union products by actively engaging in essential professional development to deliver reliable information to members and potential members.

Core Competencies

• Member Focus: Uses effective listening skills to gain insight and understanding into the needs of others in order to build relationships and deliver impactful, member-focused community programs.
• Balances Stakeholders: Understands stakeholder requirements, expectations, and needs; builds partnerships and works cooperatively with others to achieve shared objectives.
• Action Oriented: Uses strong project management and organizational skills to take on new opportunities and tough challenges with a sense of urgency and enthusiasm. Possesses excellent critical thinking, time, and territory management skills.
• Resourcefulness: Applies knowledge of MSGCU’s processes and culture to efficiently secure and deploy resources to meet organizational goals. Orchestrates multiple activities simultaneously, breaking down objectives into tasks, and staging activities with milestones and schedules. Ability to serve as subject matter expert on financial education topics.
• Interpersonal Savvy: Relates comfortably, builds, and maintains relationships with people across levels, functions, and culture. Builds strong relationship networks inside and outside MSGCU.
• Communicates Effectively: Develops and delivers communications tailored to the needs of different audiences and situations, adapting the approach to match shifting demands. Engages audiences in meaningful ways and fosters a learning environment while effectively articulating ideas and opportunities that will create sustainable value for MSGCU. Ability to speak effectively in public to large groups and lead financial literacy sessions on various financial topics.
• Instills Trust: Gains the confidence of others by modeling honesty, integrity, authenticity, and behaviors that align with organizational values. Exemplifies courage by stepping up to address difficult issues.
• Self-Development: Actively seeks new ways to grow and learn using formal and informal development channels and experimentation when tackling new problems. Extracts and applies lessons learned from hardships and mistakes.

Education And Experience Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, Education or related field required.
• 2 years of sales, field marketing, teaching, or community relations experience, preferably within the financial industry or a closely related field required.
• 1 year of project management experience preferred.

Working Conditions

• Office and branch location environment with little discomfort from noise, extreme temperature, dust, or other factors.
• Required to travel throughout MSGCU’s service area most of the time. Team member to provide own transportation with eligibility for on-the-job mileage reimbursement.
• Exposed to potentially hazardous conditions, such as robbery. Receives detailed instructions and security procedures on an annual basis to minimize risk.
• This work involves sitting most of the time with brief periods of walking or standing and frequently requires lifting and/or moving up to 30 pounds.
• Normal working hours will be MSGCU’s standard branch and administrative office hours of operation, however, periodic weekends and frequent before/after normal office hours will be required.

Compensation And Benefits

Competitive salaries are just the starting point for MSGCU team members. Generous health benefits, vacation time, retirement plan contributions and discounts on loans and phone service also come with the job.

• Annual salary begins at $62,500
• Medical, dental and vision on your first day! You can choose the most generous Health Savings Account (HSA)-eligible medical plan with no monthly premium for you (and your family)
• If you are at least 21 years old, you will receive a 3% contribution from MSGCU, and a 100% match for the next 7% you contribute to your 401(k)
• You will enjoy 12 paid holidays and up to 120 hours of PTO your first year of service (pro-rated based on start date)
• More information about our comprehensive total rewards package can be found here.