Community Relations Director

The Avaline at River Oaks; Memphis (TN); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Company-paid life insurance

Paid time off

Short-term disability

Long-term disability

Performance-based incentives

Job summary

Claiborne Senior Living is seeking a Sales and Marketing professional who will drive occupancy growth and build strong relationships with families and healthcare partners.

The ideal candidate will have 3+ years of relevant experience and a proven sales record. This role includes executing strategic plans, managing prospects through the sales funnel, and representing the community at outreach events. A comprehensive benefits package and performance-based incentives are offered.

Qualifications

• 3+ years of experience in sales, marketing, or business development preferred.
• Proven track record of meeting or exceeding sales goals.
• Excellent written and verbal communication skills.

Responsibilities

• Develop and execute a strategic marketing and sales plan.
• Manage prospects effectively through the sales funnel.
• Conduct community tours and sales conversations.
• Build and maintain referral relationships.
• Track and analyze sales metrics.
• Support successful move-ins and resident transitions.
• Complete marketing reports and CRM documentation.
• Represent the community at networking events.

Skills

Sales experience

Marketing skills

Relationship-building

Analytical mindset

Microsoft Office proficiency

CRM systems knowledge

Consultative sales

Education

Bachelor's degree preferred

Job description

Why You’ll Love This Role

• Drive occupancy growth and influence community success

• Build strong relationships with families, physicians, discharge planners, and referral partners

• Play a key leadership role in the success of the community

• Competitive compensation with performance-based incentives

• Comprehensive benefits package

What You’ll Do

• Develop and execute a strategic marketing and sales plan to achieve occupancy goals

• Manage and move prospects effectively through the sales funnel

• Conduct community tours and consultative sales conversations

• Build and maintain referral relationships with hospitals, physicians, and community partners

• Track and analyze sales metrics to drive performance improvements

• Partner with leadership to support successful move-ins and resident transitions

• Complete required marketing reports and maintain accurate CRM documentation

• Represent the community at networking and outreach events

What We’re Looking For

• 3+ years of experience in sales, marketing, or business development (senior living or healthcare preferred)

• Bachelor’s degree preferred

• Proven track record of meeting or exceeding sales goals

• Strong relationship-building and networking skills

• Excellent written and verbal communication skills

• Analytical mindset with comfort reviewing performance metrics

• Proficiency in Microsoft Office and CRM systems

• Telephone and consultative sales experience preferred

• Benefits

• Medical, dental, and vision insurance

• Company-paid life insurance

• Paid time off and holidays

• Short- and long-term disability

• Critical illness and accident insurance

• Performance-based incentives

Claiborne Senior Living is an Equal Opportunity Employer and is committed to fostering an inclusive workplace where all qualified individuals are considered without regard to legally protected characteristics.