Community Outreach Representative

SisuCare; United States; On-site; USD 42,000 - 60,000; Full time

Job summary

SisuCare Education in Dallas, Texas seeks a proactive Community Outreach and Field Marketing Representative to engage local schools and organizations, presenting CNA programs and building referral partnerships. The role emphasizes travel across Dallas, relationship-building, and on-site outreach events.

You will visit counselors, collaborate with hospitals and senior care providers, and maintain outreach materials while tracking leads and referrals to admissions.

Qualifications

• Experience in field marketing, community outreach, local sales, recruiting, education, healthcare, or nonprofit programs.
• Confidence introducing yourself to new people, making professional cold visits, and presenting to small groups.
• Strong relationship-building skills and consistent follow-through after the first conversation.
• Clear spoken and written English and the ability to explain information simply and respectfully.
• Good organization, independent working habits, and comfort using a smartphone, email, a CRM, and spreadsheets.
• Ability to travel reliably throughout the assigned Dallas territory each workday; a valid driver's license and appropriate insurance if driving for work.
• Availability for occasional evening or weekend events, with schedules coordinated in advance.
• Respect for students from different backgrounds and an interest in helping people explore healthcare careers.

Responsibilities

• Visit local high schools and organizations to arrange information sessions and outreach activities.
• Connect with hospital HR and workforce development teams, nursing facilities, and home care organizations about training and sponsorship opportunities.
• Build relationships with workforce boards, career centers, nonprofits, adult education programs, libraries, faith organizations, and community centers.
• Place flyers, brochures, and QR code displays on notice boards in supermarkets, local businesses, and community centers; keep materials stocked.
• Represent SisuCare at job fairs, school career days, community events, and information sessions; explain programs clearly using approved information.
• Find organizations that can regularly refer prospective students and develop relationships with the people who manage those referrals.
• Plan efficient weekly routes around Dallas communities; record visits, leads, referral sources, and next steps in CRM.

Skills

Field marketing

Community outreach

Local sales

Recruiting

Education

Healthcare experience

Nonprofit programs

Public speaking

Relationship building

Bilingual English/Spanish

Tools

CRM system

Spreadsheets

Smartphone usage

Email

Job description

Community Outreach and Field Marketing Representative, SisuCare Education | Dallas, Texas

About SisuCare

SisuCare helps people prepare for careers in healthcare through accessible nursing assistant education. Our goal is to make training easier to fit around work and family responsibilities and help students take the next step toward healthcare employment.

About the role

We are looking for an outgoing, organized person to represent SisuCare across Dallas. You will spend most of your working week in the community, introducing our CNA classes, distributing approved materials, and building relationships with organizations that can refer prospective students. Your goal is to turn local awareness into qualified student inquiries and lasting referral partnerships.

What you will do

Visit local schools and organizations

• Visit high schools and meet with counselors, career and technical education staff, and career advisors to arrange approved information sessions and outreach activities.
• Connect with hospital HR and workforce development teams, nursing facilities, assisted living communities, and home care organizations about training and sponsorship opportunities.
• Build relationships with workforce boards, career centers, nonprofits, adult education programs, libraries, faith organizations, and community centers.

Make SisuCare visible locally

• Build relationships and obtain to place flyers, brochures, and QR code displays on notice boards in supermarkets, local businesses, community centers, and other relevant locations.
• Keep materials current and stocked, record approved display locations, and revisit sites regularly.
• Represent SisuCare at job fairs, school career days, community events, and information sessions; explain programs clearly using approved information.

Develop partnerships and student referrals

• Find organizations that can regularly refer suitable prospective students and develop relationships with the people who manage those referrals.
• Arrange introductions and follow-up meetings for SisuCare leadership when organizations express interest in sponsored training, group enrollments, or formal partnerships.
• Capture inquiries with permission and connect interested students promptly with admissions for eligibility review, program details, and enrollment support.

Plan visits and track results

• Plan efficient weekly routes around the Dallas communities served by our classes and keep appointments and follow-up commitments.
• Record visits, contacts, leads, referral sources, and next steps in our CRM; use trackable QR codes or referral links where provided.
• Review results with marketing and admissions, share community feedback, and focus effort on relationships that generate suitable student inquiries.

What we are looking for

• Experience in field marketing, community outreach, local sales, recruiting, education, healthcare, or nonprofit programs.
• Confidence introducing yourself to new people, making professional cold visits, and presenting to small groups.
• Strong relationship-building skills and consistent follow-through after the first conversation.
• Clear spoken and written English and the ability to explain information simply and respectfully.
• Good organization, independent working habits, and comfort using a smartphone, email, a CRM, and spreadsheets.
• Ability to travel reliably throughout the assigned Dallas territory each workday; a valid driver's license and appropriate insurance if driving for work.
• Availability for occasional evening or weekend events, with schedules coordinated in advance.
• Respect for students from different backgrounds and an interest in helping people explore healthcare careers.

Helpful experience

Existing relationships with Dallas schools, employers, workforce organizations, or community groups are valuable. English and Spanish bilingual communication is a plus. CNA or other healthcare experience is helpful. A college degree is not required; relevant experience and demonstrated results matter.

How success will be measured

• Productive community visits and conversations with relevant decision-makers.
• New and active referral partners that consistently introduce prospective students.
• Qualified student inquiries, admissions appointments, and enrollments attributable to your outreach.
• Useful information sessions and events, accurate records, timely follow-up, and professional representation of SisuCare.

A qualified inquiry is a prospective student who has expressed interest, agreed to follow-up, and appears to fit the program location and basic requirements. Admissions confirms eligibility. Activity and outcome targets will be agreed with your manager based on the territory and class capacity.

Working expectations

This is a field role with substantial time spent visiting organizations and attending events in person.