Community Outreach Coordinator

Place 2B Properties; Hickory (NC); On-site; USD 52,000 - 68,000; Full time

Benefits offered by this job

Competitive pay

Benefits package

Job summary

Visiting Angels of Catawba Valley seeks a Community Outreach Coordinator based in our Hickory office. You will be the face of the agency, distributing marketing materials and building lasting relationships with referral networks connecting families to home care services.

Weekly travel across Lenoir, Hickory, Morganton, Lincolnton, and surrounding counties is required. Competitive pay and benefits are offered commensurate with education and experience.

Qualifications

• Bachelor's degree in communications, marketing, social work, or related field.
• Excellent interpersonal and communication skills.
• Experience in community outreach, PR, or marketing, ideally in healthcare.
• Reliable transportation for regular travel across the service area.
• Bonus: knowledge of senior care services and basic digital marketing.

Responsibilities

• Distribute leaflets and marketing materials throughout our service area.
• Build relationships with senior living communities, hospital discharge planners, social workers, elder law attorneys, VA offices, Councils on Aging, churches, and health fairs.
• Host lunches, coffee meet-ups, and small community events.
• Ask for referrals warmly and consistently, and follow up.
• Track outreach activity and results with our office team.

Skills

Interpersonal communication

Networking

Public speaking

Travel willingness

Reliable transportation

Education

Bachelor's degree in communications/marketing/related field

Job description

About Us:

Visiting Angels of Catawba Valley helps aging adults live independently at home — bathing, dressing, grooming, meal prep, light housekeeping, and companionship. We offer both short and long shifts, and our philosophy is simple: care about the client, not just for them. We serve private-pay and veteran clients (we do not accept Medicaid) across Hickory, Lenoir, Morganton, Lincolnton, and up through Alexander and Watauga counties, with over 15 years serving our communities.

Role Overview:

As Community Outreach Coordinator, based out of our Hickory office, you'll be the face of Visiting Angels across our service area. Your job is to distribute marketing materials, and build lasting relationships with the referral network that connects families to home care — senior living communities, hospital discharge planners, social workers, elder law attorneys, VA offices, and more.

Key Responsibilities:

• Distribute leaflets and marketing materials throughout our service area
• Build relationships with senior living communities, hospital discharge planners, social workers, elder law attorneys, VA offices, Councils on Aging, churches, and health fairs
• Host lunches, coffee meet-ups, and small community events
• Ask for referrals warmly and consistently, and follow up
• Track outreach activity and results with our office team

Qualifications:

• Bachelor's degree in communications, marketing, social work, or related field
• Excellent interpersonal and communication skills
• Experience in community outreach, PR, or marketing, ideally in healthcare
• Reliable transportation for regular travel across the service area
• Bonus: knowledge of senior care services and basic digital marketing (social media, SEO, PPC)

Employment Type & Location:

Full-Time, exempt position. Schedule includes weekday and occasional Saturday hours as community events require, with regular travel throughout Lenoir, Hickory, Morganton, Lincolnton, and up through Alexander and Watauga counties.

Competitive pay and benefits commensurate with education and experience