Community-Focused Admissions Advocate

Primer; Georgia; On-site; USD 42,000 - 60,000; Full time

Job summary

Primer in the United States is seeking an Admissions Representative to serve as the human face of Primer for prospective families, meeting them where they are and building trust. You will help families understand why Primer is different and support campus growth from day one.

This role requires in-person outreach, campus tours, and event presence, with coordination to align with central admissions processes.

Qualifications

• Sales, admissions, or customer-facing experience with track record of building relationships and hitting goals.
• Comfort with CRM and sales engagement platforms (Salesforce/Groove a plus).
• Strong communication and presentation skills; read the room across families.

Responsibilities

• Conduct in-person parent meetings with prospective families at convenient times.
• Host campus tours and open houses with campus staff.
• Represent Primer at community events to build local trust.
• Maintain scheduling, communications, and follow-up in Salesforce/Groove.
• Serve as a local ambassador, welcoming and informing families.
• Share patterns to the central admissions team when objections repeat.

Skills

Sales experience

CRM familiarity

Communication skills

Relationship-building

Tools

Salesforce

Groove

Job description

Primer in the United States is seeking an Admissions Representative to serve as the human face of Primer for prospective families, meeting them where they are and building trust. You will help families understand why Primer is different and support campus growth from day one.

This role requires in-person outreach, campus tours, and event presence, with coordination to align with central admissions processes.