Admissions & Community Outreach Specialist

Primer; Houston (TX); On-site; USD 45,000 - 65,000; Full time

Job summary

Primer is seeking an Admissions Representative to be the human face for prospective families in Houston. You will meet families where they are, earn their trust, and explain Primer's value.

This role requires active outreach, campus tours, and open houses, reporting to the Head of Admissions and working with the local GM to grow enrollment from day one. You will conduct in-person meetings, host events, and stay aligned with central admissions processes.

Qualifications

• Experience in sales, admissions, or customer-facing roles.
• Ability to meet families in person and on their schedule.
• Familiarity with CRM platforms (Salesforce/Groove preferred).
• Excellent communication and presentation abilities.

Responsibilities

• Conduct in-person parent meetings with prospective families at times/locations that work for them.
• Host campus tours and open houses with campus staff.
• Represent Primer at community events to build local trust.
• Maintain scheduling, communication, and follow-up in Salesforce/Groove; align with central admissions processes.
• Serve as a local ambassador to ensure families feel welcomed and informed.
• Surface patterns from family conversations and share insights with the central admissions team.

Skills

Relationship building

CRM experience

Communication skills

In-person outreach

Autonomy

Evenings/weekends

Collaboration

Mission alignment

Tools

Salesforce

Groove

Job description

Primer is seeking an Admissions Representative to be the human face for prospective families in Houston. You will meet families where they are, earn their trust, and explain Primer's value.

This role requires active outreach, campus tours, and open houses, reporting to the Head of Admissions and working with the local GM to grow enrollment from day one. You will conduct in-person meetings, host events, and stay aligned with central admissions processes.