Community Engagement Manager

McAfee; Frisco (TX); Hybrid; USD 124,000 - 203,000; Full time

Benefits offered by this job

Bonus Program

401k Retirement

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

Short Term Disability

Long Term Disability

Paid Parental Leave

14 Paid Company Holidays

Unlimited PTO

Job summary

McAfee seeks a Community Engagement Manager to lead strategy and execution of community programs across owned and third-party platforms. You will partner with Social, Brand, PR/Comms, Support, and Product Marketing to scale engagement and ensure high-quality experiences.

Based in Frisco, TX (hybrid), you will drive advocacy, guide guidelines and tone, and translate insights into actionable business impact. Strong communication and leadership are essential.

Qualifications

• 5-7 years of experience in community management, social engagement, or customer/brand marketing.
• Proven experience shaping community strategy for a brand with high engagement.
• Strong leadership presence with sound judgment in ambiguous situations.
• Exceptional written communication with brand voice across audiences.
• Experience managing cross-functional stakeholders across Social, Brand, PR/Comms, Support, and Product Marketing.
• Analytical mindset with KPI definition, sentiment data interpretation, and optimization.
• Familiarity with social listening, moderation, and reporting tools.
• Highly organized and responsive, able to manage multiple workstreams in a fast-paced environment.

Responsibilities

• Own and evolve the community management strategy across priority platforms (social, forums, review sites, and emerging channels).
• Lead day-to-day community operations, ensuring timely, high‑quality engagement, moderation, and response at scale.
• Establish and refine community guidelines, escalation frameworks, and tone‑of‑voice standards; act as a decision-maker.
• Identify and manage key community moments (product launches, campaigns, crises) with cross-functional partners.
• Translate community insights and sentiment into recommendations for Marketing, Product, and Customer Experience.
• Build and scale advocacy programs (power users, creators, ambassadors) to drive organic reach.
• Define success metrics and develop reporting to track community health and leadership impact.
• Partner with Customer Support to streamline escalation workflows and improve end-to-end experience.

Skills

Community management

Social engagement

Brand marketing

Leadership

Written communication

Cross-functional teamwork

Analytics & KPIs

Social listening

Job description

Role Summary

The Community Engagement Manager is responsible for leading the strategy and execution of community engagement across owned and third‑party platforms. This role drives how the brand shows up in conversation—building trust, fostering advocacy, and translating community insights into actionable business impact. The Manager partners cross‑functionally across Social, Brand, PR/Comms, Support, and Product Marketing to scale engagement programs and ensure a consistent, high‑quality community experience.

This is a hybrid role based in one of our hub locations i.e. Frisco, TX or San Jose, CA or New York, NY or Newport Beach, CA. You will be expected to be in-office on an as‑needed basis. When you are not in an office, you will be working from your home office.

Position Details

About The Role

• Own and evolve the community management strategy across priority platforms (social, forums, review sites, and emerging channels), aligned to brand and acquisition goals
• Lead day‑to‑day community operations, ensuring timely, high‑quality engagement, moderation, and response management at scale
• Establish and continuously refine community guidelines, escalation frameworks, and tone‑of‑voice standards; act as a key decision‑maker in high‑visibility or sensitive situations
• Proactively identify and manage key community moments (product launches, campaigns, crises), ensuring coordinated responses in partnership with Social, PR/Comms, and Legal when needed
• Translate community insights, sentiment trends, and feedback into clear recommendations for Marketing, Product, and Customer Experience teams
• Build and scale advocacy and engagement programs (e.g., power users, creators, ambassadors) to drive organic reach and brand affinity
• Define success metrics and develop reporting frameworks to track community health (engagement, sentiment, responsiveness, growth) and demonstrate impact to leadership
• Partner closely with Customer Support to streamline escalation workflows and improve the end‑to‑end customer experience

About You

• 5-7 years of experience in community management, social engagement, or customer/brand marketing
• Proven experience owning or significantly shaping community strategy for a brand with scaled or high‑volume engagement
• Strong leadership presence with the ability to make sound judgment calls in ambiguous or high‑stakes situations
• Exceptional written communication skills, with fluency in brand voice and adapting messaging across audiences and channels
• Experience managing cross‑functional stakeholders across Social, Brand, PR/Comms, Support, and Product Marketing
• Analytical mindset with experience defining KPIs, interpreting engagement and sentiment data, and driving optimization
• Familiarity with social listening, community management, moderation, and reporting tools
• Highly organized and responsive, with the ability to manage multiple workstreams in a fast‑paced environment

Company Overview

McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.

Company Benefits And Perks

We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.:

• Bonus Program
• 401k Retirement
• Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
• Paid Parental Leave
• Support and Community Involvement
• 14 Paid Company Holidays
• Unlimited Paid Time Off for Exempt Employees
• 96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year

We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

Pay Range

The anticipated compensation for this position is USD $123,650.00/Yr. - USD $203,150.00/Yr. depending on experience and qualifications.