Community & Brand Growth Lead

JETSET Pilates®; McCandless (Allegheny County); On-site; USD 48,000 - 66,000; Full time

Job summary

JETSET Pilates is seeking a Community Lead to introduce the brand to new markets, build partnerships, and create experiences that convert locals into members. You’ll work with the General Manager to drive pre-opening momentum and long-term growth through activations, events, and social media.

Ideal candidates love meeting people, enjoy planning community-focused events, and are energized by building a brand from the ground up while delivering an exceptional member experience.

Qualifications

• Experience in hospitality, fitness, retail, events, marketing, or community engagement.
• Exceptional communication and relationship-building skills.
• A passion for health, wellness, and boutique fitness.
• Strong organizational skills across multiple priorities.
• An entrepreneurial mindset with proactive problem-solving.
• Flexibility to work mornings, evenings, weekends, and events as needed.

Responsibilities

• Build relationships with local businesses, wellness partners, run clubs, apartment communities, and corporate organizations.
• Plan and execute community activations, pop-ups, and tabling events.
• Support JETSET On The Mat community classes and creating guest experiences.
• Capture leads and help build a founding member community.
• Create engaging local social media content with the marketing team.
• Generate excitement and awareness leading into opening day.
• Post-opening: convert community into memberships and drive referrals.
• Support local events and ongoing community engagement.
• Partner with the General Manager to drive membership growth and studio goals.
• Follow up with prospective members and support lead conversion.
• Deliver an exceptional member experience during in-studio shifts.
• Assist front desk operations and maintain a welcoming studio environment.

Skills

Hospitality

Fitness industry

Event planning

Marketing

Community engagement

Communication

Relationship building

Social media

Organization

Entrepreneurial mindset

Job description

JETSET Pilates is seeking a Community Lead to introduce the brand to new markets, build partnerships, and create experiences that convert locals into members. You’ll work with the General Manager to drive pre-opening momentum and long-term growth through activations, events, and social media.

Ideal candidates love meeting people, enjoy planning community-focused events, and are energized by building a brand from the ground up while delivering an exceptional member experience.