Communications Strategist

Peoples Gas System; Tampa (FL); On-site; USD 85,000 - 110,000; Full time

Job summary

Peoples Gas System in Florida (Tampa) is seeking a Communications Strategist to design and execute communications that advance business priorities and engage diverse stakeholders. You will craft executive messages, intranet content, newsletters, speeches, and external communications while coordinating across departments and platforms.

The role emphasizes strategic planning, content production, and analytics-driven improvements to audience engagement.

Qualifications

• Bachelor's degree in Journalism, Communications, Public Relations, Marketing, or related field.
• 6 years of experience in communications, media relations, digital marketing, brand strategy, or related roles.
• Strong written, oral, interpersonal and presentation skills; ability to work with senior leadership.

Responsibilities

• Develop and execute communications that support business goals and stakeholder engagement.
• Create engaging multi-channel content including employee, executive, customer, and stakeholder communications.
• Manage digital and traditional channels; ensure brand-aligned, timely content.
• Maintain editorial excellence across all communications with strong proofreading.
• Support media relations, crisis communications, and reputation management.

Skills

Media relations

Digital marketing

Brand strategy

Writing & editing

Content strategy

Education

Bachelor's degree

Job description

Title: Communications Strategist | Company: Peoples Gas System | State and City: Florida - Tampa | Shift: 8 Hr. X 5 Days | Onsite

Shape Communications that Inform, Engage, and Connect

At Peoples Gas, communications is more than creating content. It's about helping employees, customers, communities, and stakeholders understand the initiatives, people, and priorities that drive our business forward.

What You'll Do

As a Communications Strategist, you'll develop and execute communications that support business goals, organizational priorities, and stakeholder engagement efforts.

Develop Strategic Communications Plans

• Collaborate on communication strategies that support business objectives, organizational priorities, reputation management, stakeholder engagement, and issue management.
• Support communications related to operational initiatives, organizational change, business priorities, and emerging issues.
• Partner with business leaders to identify communication opportunities and develop effective communication solutions.

Create Engaging Multi-Channel Content

Develop, write, edit, and publish communications including:

• Employee and Executive communications, Intranet articles, Newsletters, Speeches, Presentations, Customer, Event, and Stakeholder communications, Website content, Email campaigns, Medial and social media content

Manage Digital Communications Channels

• Coordinate content publishing across digital and traditional communication platforms.
• Ensure content is accurate, accessible, timely, and aligned with company brand standards.
• Utilize communication analytics and insights to improve engagement and communication effectiveness.
• Manage content across websites, intranet platforms, email channels, and social media platforms.

Maintain Editorial Excellence

• Ensure all communications meet company style guidelines, brand standards, and communication best practices.
• Edit and proofread content to ensure quality, consistency, and clarity.
• Maintain high editorial and grammatical standards across all communication channels.

Support Media Relations & Stakeholder Engagement

• Assist with proactive and reactive communications planning, including issue management and crisis communications support.
• Contribute to stakeholder engagement and reputation management initiatives.
• Support communication activities that strengthen relationships with employees, customers, communities, and external stakeholders.

Collaborate Across the Business

Work closely with teams including:

• External Affairs, Operations, Customer Experience, Strategy, Business Development, Technology, Regulatory Affairs, Safety, Corporate and affiliate organizations

What Success Looks Like

The successful candidate is equally comfortable developing communication strategies and creating the content needed to execute those strategies. They build trusted relationships, manage multiple priorities, consistently produce high-quality work, and help leaders communicate effectively with a variety of audiences.

You'll thrive in this role if you:

• Enjoy partnering with leaders to solve communication challenges.
• Can translate complex information into clear, engaging messages.
• Balance strategic planning with hands‑on execution.
• Deliver high-quality work under tight deadlines.
• Use analytics and audience insights to improve communication performance.

Required Qualifications

Education

Bachelor's Degree in Journalism, Communications, Public Relations, Marketing, or a related field.

Experience

6 years of experience in a communications role in media relations, digital marketing and communication, brand strategy, advertising, and/or extensive writing and editing.

Required Knowledge, Skills & Abilities

Required: Innovative thinker, with a track record for translating strategic thinking into action plans and output. Energetic, self‑reliant, good problem solver and results oriented. Ability to form effective, consultative working relationships with colleagues at all levels and external stakeholders. Exceptional written, oral, interpersonal, and presentation skills and the ability to effectively interface with senior management. Comfortable working under pressure and meeting deadlines, exceptional prioritization and organizational skills. Works effectively in a lean communications environment, balancing strategic planning with day‑to‑day execution and content production responsibilities.

Strategic thinking; superior project management skills; thorough knowledge of strategic communications, public relations and marketing; knowledge will encompass best practices in providing guidance for media relations and paid, owned, earned and shared channels.

Preferred Qualifications

Education

Advanced degree in strategic public relations, marketing, communications or journalism.

Experience

7 years of experience in a communications role in media relations, digital marketing and communication, brand strategy, advertising, and/or extensive writing and editing.

Experience in developing crisis communications or critical public relations.

Knowledge, Skills & Abilities

Knowledge of the energy industry, especially natural gas utility experience.

Familiarity with AP Style and project management.

Our Culture

At Peoples Gas, we believe in:

• Puts Safety First - Protect people and the environment every day.
• Be Curious & Adapt - Welcome change and keep learning.
• Create Value for Customers - Build relationships and deliver quality work.
• Be Accountable & Respectful - Do what's right and follow through.
• Foster Strong Teams - Build trust through teamwork and help people grow.

Working Conditions

Available for on-call and after-hours work on projects and issues or crisis management.

Physical Demands

Expected to travel to company events or crises, at times with minimal warning, to provide on-site support.

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