Communications Specialist

Mohawk Valley Health System; City of Utica (NY); In loco; USD 56.000 - 80.000; Tempo pieno

Descrizione del lavoro

Mohawk Valley Health System in Utica, NY seeks a Communications Specialist to develop and execute marketing and communications plans across print and digital channels, aligning with MVHS mission and branding.

You will write, edit, design content for magazines, websites, social media and e-newsletters; manage health system social media and media relations; prepare remarks and presentations for hospital leaders.

Competenze

• Bachelor’s degree in a related field or Associates degree with equivalent experience.
• 3 years in journalism or public relations with at least 2 years in media relations or science/media writing.
• Practical knowledge of AP style, writing for publications and editing. Must possess strong creative and writing skills.
• Highly proficient with Adobe Creative Cloud (e.g. InDesign, Photoshop, Illustrator), Microsoft Word, Excel, PowerPoint, social media platforms (e.g. Facebook, Instagram, Twitter), SEO, Google Analytics, social media analytics.
• Proven multitasking and project management skills.
• Problem solving, interpersonal and customer service skills.

Mansioni

• Develop and implement Marketing and Communication Plans across healthcare activities.
• Generate and organize content for distribution via publications, websites, social media and other venues.
• Manage Health System Social Media and contribute to growing the health system's social media following.
• Serve as Senior Writer and Editor for external and internal print and digital media.
• Prepare remarks and presentations for hospital personnel and partners.

Conoscenze

Journalism

Public relations

Media relations

AP style

Editing

Writing

Social media management

Project management

Customer service

Formazione

Bachelor’s degree in a related field

Associates degree with equivalent experience

Strumenti

Adobe Creative Cloud

InDesign

Photoshop

Illustrator

Microsoft Word

Excel

PowerPoint

Google Analytics

SEO

Social media analytics

Descrizione del lavoro

The Communications Specialist will proactively promote the hospital as the region’s leading provider of clinical care, education, research, employment and positive economic impact. He/she is responsible for developing and executing communications plans across multiple platforms including, but not limited to, written and digital publications, web and social media. She/he will focus on the required aspects of writing, editing, designing and coordination of print (e.g., magazines, newspaper ads, press releases) and digital products (e.g., web, blog, social media, e-newsletters). The incumbent will work cross-functionally and collaboratively with other departments and teams on media relations, internal and external communications and marketing.

Core Job Responsibilities

• Develop and Implement Marketing and Communication Plans - The Communications Specialist will work with the MARCOM team and departments and teams within the healthcare system to develop and implement marketing and communication plans and initiatives for a variety of healthcare activities.
• Generate and Organize Content for Distribution - The Communications Specialist will generate and organize content for distribution via publications, websites, social media and other venues. He/she will seek out, write, edit and design (when appropriate), content related to the MVHS mission, vision and values. She/he will proactively promote content through digital and print media. The Communications Specialist will maintain consistent editorial and communication standards, branding and guidelines while generating content ideas.
• Manage Health System Social Media - The Communications Specialist is responsible for contributing to and managing the health system's social media accounts. This can include creating content for his/her departments, attending and posting from events and contributing toward growing the health system's social media following.
• Serve as Senior Writer and Editor - The Communications Specialist will use strong written and oral communication skills and is responsible for writing and editing content for external and internal print and digital media including magazines, websites, social media and other publications.
• Prepare Remarks and Presentations - The Communications Specialist will write, edit and prepare remarks and presentations for various hospital personnel and partner with key stakeholders to oversee corporate communications for various entities.
• Perform related duties as assigned.
  

Education/Experience Requirements

REQUIRED:

• Bachelor’s degree in a related field or Associates degree with equivalent experience.
• 3 years in journalism or public relations with at least 2 years in media relations or science/media writing.
• Practical knowledge of AP style, writing for publications and editing. Must possess strong creative and writing skills.
• Highly proficient with Adobe Creative Cloud (e.g. InDesign, Photoshop, Illustrator), Microsoft Word, Excel, PowerPoint, social media platforms (e.g. Facebook, Instagram, Twitter), SEO, Google Analytics, social media analytics.
• Proven multitasking and project management skills.
• Problem solving, interpersonal and customer service skills.
  

Disclaimer

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Successful candidates might be required to undergo a background verification with an external vendor.

Pay Range $56,000 - $80,000 Annually