Communications & Digital Marketing Manager

The Fedcap Group; New York (NY); On-site; USD 80,000 - 90,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Life/AD&D

403(b)

Wellness program

FSA

Commuter benefits

Job summary

The Fedcap Group in New York is seeking a Communications & Digital Marketing Manager to craft compelling content and manage digital storytelling across channels. You will move quickly from ideas to execution, producing press materials, social campaigns, web updates, graphics, and video.

reporting to senior leaders, you will strengthen the organization’s public presence and expand its digital reach through strategic storytelling and multi-platform campaigns.

Qualifications

• Bachelor’s degree in communications, journalism, marketing, public relations, digital media, or related field is preferred, though equivalent experience will be considered.
• At least three years of experience in communications, marketing, journalism, PR, or digital media.
• Exceptional writing and editing skills.
• Experience developing press releases, social content, digital communications, and other public-facing materials.
• Strong understanding of major social media platforms.
• Experience updating websites.
• Working proficiency with design tools.

Responsibilities

• Write press releases, media advisories, articles, newsletters, announcements, talking points, and executive communications.
• Identify compelling stories from across the organization and turn programs and data into engaging content.
• Support media outreach, pitches, and coverage tracking.
• Develop content for senior leaders, including speeches and social media.
• Manage the organization’s social media calendar and daily publishing.
• Write and produce engaging social content across platforms.
• Create graphics, photography, video, and other digital assets.
• Develop campaigns around announcements, events, reports, and milestones.
• Monitor engagement and grow reach and audience participation.
• Regularly update organizational websites and publish news, reports, and events.

Skills

Press releases

Social media content

Website updates

Video production

Graphic design

Content development

Storytelling

Education

Bachelor's degree

Tools

CMS

Video editing

Job description

Position Title: Communications & Digital Marketing Manager

Program/Department: Marketing

Location | Travel Requirements: Civic Hall, 124 East 14th Street New York, NY

Supervisor: Chief Strategy Officer and Senior Vice President for Education

Classification: Full-time | Exempt

Compensation: $80,000–$90,000

About The Fedcap Group

For more than 90 years, Fedcap has been turning possibility into reality. As a global nonprofit serving more than 335,000 people each year across the United States, Canada, the United Kingdom, and Australia, we open doors to economic mobility through innovative, evidence-based solutions in education, workforce development, health, and economic development. Join us and experience The Power of Possible, where your work creates real opportunities for people facing barriers to economic well‑being and helps build stronger communities every day.

Position Summary

We are seeking a creative, highly motivated Communications & Digital Marketing Manager with excellent writing skills, strong digital instincts, a good visual eye, the ability to move quickly from idea to execution and turn ideas and programs into impactful and compelling stories across multiple platforms.

This is a hands‑on role for a strong writer and digital content creator who is comfortable moving between drafting a press release, developing a social media campaign, updating a website, creating a graphic, producing short‑form video, and helping bring a major organizational announcement to life.

As Communications & Digital Marketing Manager, you will report to the Chief Strategy Officer and Senior Vice President for Education and work closely with senior leaders and teams across the organization to strengthen our public presence, expand our digital reach, and tell the stories of our people, programs, partnerships, and impact.

Key Responsibilities

Communications and Content Development

• Write press releases, media advisories, articles, newsletters, announcements, talking points, executive communications, and other public‑facing materials.
• Identify compelling stories from across the organization and turn complex programs, outcomes, research, and data into engaging content.
• Support media outreach, including pitches, media lists, interview coordination, and coverage tracking.
• Develop content for senior leaders, including speeches, remarks, presentations, and social media.

Lead Social and Digital Content

• Manage the organization’s social media calendar and day‑to‑day publishing.
• Write and produce engaging social content across multiple platforms.
• Create graphics, photography, video, and other digital assets.
• Develop campaigns around major announcements, events, reports, programs, and organizational milestones.
• Monitor engagement and identify ways to grow reach, followers, and audience participation.

Keep Our Websites Current

• Regularly update organizational websites using existing content management systems.
• Publish news, reports, videos, events, program updates, and other content.
• Work with teams across the organization to ensure information is accurate and current.
• Improve website copy and digital storytelling.
• Coordinate with developers or outside vendors when technical support is needed.

Create Visual and Multimedia Content

• Design social graphics, presentations, flyers, event materials, digital advertisements, and other communications assets.
• Produce and edit short‑form video for social media, websites, presentations, and events.
• Capture basic photography and video at events and programs.
• Help maintain a consistent and professional visual identity across communications.
• Manage outside creative vendors when more advanced design, photography, or video production is required.
• Produce and manage organizational collateral such as flyers, invitations, and sponsorships.

Support Campaigns and Major Initiatives

• Help develop and execute communications strategies around organizational announcements, partnerships, events, reports, and launches.
• Maintain an editorial and communications calendar.
• Coordinate projects across multiple departments and ensure deadlines are met.
• Support marketing efforts designed to build awareness, participation, engagement, and visibility.
• Develop email, digital, event, recruitment, and program marketing materials.

Measure What Works

• Track media coverage, website traffic, social media performance, email engagement, and other communications metrics.
• Use data to help improve content and audience engagement.
• Stay current on emerging communications, marketing, design, video, social media, and artificial intelligence tools.

Qualifications

Education

• A bachelor’s degree in communications, journalism, marketing, public relations, digital media, or a related field is preferred, although equivalent professional experience will be considered.

Experience & Skills

• At least three (3) years of experience in communications, marketing, journalism, public relations, digital media, or a related field.
• Exceptional writing and editing skills.
• Experience developing press releases, social media content, digital communications, and other public‑facing materials.
• Strong understanding of major social media platforms.
• Experience updating websites.
• Working proficiency with design tools.
• Ability to create and edit high‑quality short‑form video.
• Strong project management and organizational skills.
• Ability to manage multiple projects and deadlines at the same time.
• Strong judgment, attention to detail, and ability to work independently.
• Comfortable working directly with senior executives and colleagues across different teams.
• Creative, resourceful, highly organized, and comfortable working in a fast‑moving environment.
• Ability to draft press releases, create social content and update a website
• Ability to find the story, communicate it clearly, and bring it to life across multiple platforms.
• Medical, Dental & Vision | Life/AD&D & Long‑Term Disability | Flexible Spending Account (FSA) | Commuter Benefits | 403(b) | Wellness Program

Equal Opportunity Employer

The Fedcap Group is an Equal Opportunity Employer and is committed to fostering a respectful workplace. We provide equal employment opportunities to all employees and applicants and prohibit discrimination and harassment of any kind based on race, color, religion, sex, age, national origin, disability, protected veteran status, sexual orientation, gender identity or expression, genetic information, or any other characteristic protected by applicable federal, state, provincial, or local law.