Communications Coordinator

City of Brooklyn Center, MN; Brooklyn Center (MN); On-site; USD 55,000 - 75,000; Full time

Job summary

City of Brooklyn Center, MN is seeking a Communications Coordinator to organize and implement the City’s communications. You will support internal and external messaging, manage the City website and social media, and assist with public information and engagement initiatives.

The role involves interaction with staff, residents, and news media, with occasional evening/weekend hours for meetings and events. A background in communications and media relations is essential.

Qualifications

• Bachelor’s degree in communications or a related field.
• 3–4 years of experience in communications or related fields (including coordination).
• Knowledge of journalism, media relations, PR, and marketing principles.
• Proficiency in Microsoft Office and Adobe Creative Suite (InDesign, Photoshop).
• Strong oral and written communication; ability to work with staff and the public.

Responsibilities

• Coordinate and implement the City’s communication plan and support internal and external communications.
• Assist with communications planning, budgeting, and coordination across departments.
• Develop and maintain media contacts and prepare press releases and announcements.
• Create and distribute content for newsletters, publications, and updates.
• Support community events and engagement initiatives.
• Coordinate communication with departments and community organizations.
• Respond to media inquiries and prepare news releases and materials.
• Monitor media coverage and provide photos, video, and supporting materials.
• Coordinate recording and televising of public meetings and City programming.

Skills

Communication skills

Media relations

Public relations

Marketing principles

Content creation

Project coordination

Education

Bachelor’s degree in communications, public relations, journalism, marketing, public administration, or related field

Tools

Microsoft Office

Adobe Creative Suite

InDesign

Photoshop

Job description

The Communications Coordinator is responsible for coordinating and carrying out the City’s communications activities. This position supports internal and external communications with employees, residents, and the news media; manages communication tools and platforms, including the City website and social media; and helps implement the City’s communications plan and related initiatives.

The Communications Coordinator works to strengthen public information and engagement efforts in support of the City’s commitment to transparency, accountability, accessibility, and meaningful community engagement.

Occasional evening and weekend hours may be required to support City meetings, events, and emergency communications.

General Communications

• Coordinate and implement the City’s communication plan and support internal and external communications.
• Assist with communications planning, budgeting, and coordination across departments.
• Develop and maintain media contacts and prepare press releases, announcements, and other public information.
• Additional duties as assigned.

Public Communication and Community Engagement

• Create and distribute content for City newsletters, publications, email updates, and other communication materials.
• Support community events and initiatives that promote public awareness and engagement.
• Coordinate communication with City departments and community organizations.

News Media Relations

• Respond to media requests and assist departments with media inquiries.
• Prepare news releases, articles, and other materials to share City information.
• Monitor media coverage and provide photos, video, and other supporting materials as needed.

Cable Television and Audio/Visual Support

• Coordinate the recording and televising of public meetings and City programming.
• Maintain on-screen messages and assist with audiovisual needs in coordination with IT.

Website, Social Media, and Digital Communications

• Maintain and update the City website, social media accounts, and other digital communication channels.
• Create and post timely, accurate, and engaging digital content.
• Track communication activity and recommend improvements based on performance and community needs.

• Bachelor’s degree in communications, public relations, journalism, marketing, public administration, or a related field.
• Three to four years of experience in communications, public relations, community affairs, or a related field, including project coordination or management.
• Knowledge of journalism, media relations, public relations, and marketing principles, including strategies for reaching targeted audiences.
• Proficiency in Microsoft Office and Adobe Creative Suite, including InDesign and Photoshop.
• Strong oral and written communication skills, with the ability to establish and maintain effective working relationships with City staff, officials, and the public.

DesirableQualifications

• Experience managing communications for a municipality or other government organization.
• Knowledge of print production, graphic design, web design, desktop publishing, and related tools.
• Ability and willingness to learn new software applications, including website and email distribution systems.
• Valid Minnesota driver’s license.