Commercial Manager

Monster Energy; Bedford (NH); On-site; USD 68,277 - 100,000; Full time

Job summary

Monster Energy is hiring a Commercial Manager to drive the brand strategy within the bottler region and translate it into retail actions. You will coordinate with BU leadership and bottlers to ensure alignment, execution, and momentum across channels.

You will manage budgets, pricing, promotions, and ROI while maintaining strong relationships with field sales teams and local markets. A strong track record in CPG and beverages is preferred.

Qualifications

• Bachelor's degree in Business, Marketing, Finance or related field.
• More than 5 years of experience in sales—retail, broker and distributor.
• More than 5 years of experience in Consumer Packaged Goods (CPG), beverage industry.
• Proficiency using Excel, Word, and PowerPoint. Forecasting, Nielsen/IRI, POS and Inventory reports.

Responsibilities

• Be the expert on bottler systems and local retail landscape; develop GTM plans for brands in region.
• Coordinate with BU Leadership to communicate brand priorities to bottlers for retail execution.
• Manage bottler Local Marketing Funds (LMF); budget, track spend, and report to local teams.
• Provide sales updates and performance analysis to bottler contacts and leadership.
• Spend time in local markets to ensure brand execution and monitor competitive activity.
• Collaborate with field marketing, brand management and customer teams on programs for brand and retail success.
• Develop incentives with bottler network and ensure alignment with commercial standards.

Skills

Bachelor's Degree

Sales experience

CPG knowledge

Excel

Forecasting

Nielsen/IRI

POS reports

PowerPoint

Education

Bachelor's Degree

Tools

POS systems

Job description

Forget about blending in. That's not our style. We're the risk takers, the trailblazers, the gamechangers. We're not perfect and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. Our drive is just like our athletes, unrivaled. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become on along the way. We are much more than a brand here. We are a way of life, a mindset. Join us

A Day in the Life:

As the Commercial Manager, you are the force that brings Monster’s strategy to life in your bottler region. You’ll own the commercialization engine — driving alignment, execution, and momentum across the bottler network and the local Business Unit (BU) field sales team. Your mission: fuel our brands’ dominance in the bottling system and at retail. You’ll be the connector, the catalyst, and the relentless champion ensuring Monster shows up with power, precision, and impact in every channel, every day.

The Impact You'll Make:

• Be an expert on the bottler, their systems and processes as well as the local retail landscape. Build, develop, and/orcustomize programs, go-to-market plans for brands within the bottler region
• Integrate with BU Leadership team to communicate brand priorities to bottler for execution at retail
• Manage bottler’s Local Marketing Funds (LMF) to include setting the budget, tracking spend, and communicatingupdates/opportunities to the local field and bottler sales teams. Manage the use of premiums, dealer loaders, point ofsale materials, coolers and other equipment to maximize Return on Investment (ROI) in the market. Manage bottler specificsupply chain issues to ensure that our brands are forecasted, ordered, warehoused and delivered in anappropriate manner. Manage customer promotional and pricing issues as needed
• Provide sales updates as needed to all key bottler contacts and leadership on their respective region, includinganalysis of performance and metrics
• Spend time in the local markets to ensure brand execution is occurring at the desired levels, maintain a currentknowledge of competitive activity and pricing. Steward innovation launches and new product commercialization withinthe bottler’s territory
• Report and present performance, issues and opportunities
• Collaborate with field marketing, brand management and customer teams to create programs for brand and retailsuccess locally
• Build, implement, and manage any incentives implemented with bottler network
• Communicate customer activity and to ensure placement in the bottler’s “Picture of Success” and commercialstandards. Share knowledge and Best in Class examples with peers

Who You Are:

• Prefer a Bachelor's Degree in the field of -- Business, Marketing, Finance or related field of study
• Additional Experience Desired: More than 5 years of experience in sales -- retail, broker and distributor
• Additional Experience Desired: More than 5 years of experience in Consumer Packaged Goods (CPG), beverage industry
• Computer Skills Desired: Proficiency using Excel, Word, and PowerPoint. Experience with forecasting, Nielsen/IRI, POSand Inventory reports
• Additional Knowledge or Skills to be Successful in this role: Possess an understanding of bottler system and DSD networks.
• Represent the Company in a professional manner and possess a strong work ethic

Monster Energy provides competitive total compensation. The estimated annual salary range for this position is listed below. Actual compensation may vary based on skills, qualifications, experience, and work location.

Pay Range

$68,277 - $100,000 USD

For United States applicants:
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
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