Commerce Marketing Analyst

Campbell's; Camden (NJ); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Medical & dental benefits

401(k) with immediate vesting

Unlimited sick time & PTO

On-site fitness center & daycare

Job summary

Campbell's is seeking a Commerce Marketing Analyst to strengthen our investment strategy across retailers and platforms. You will drive growth by delivering actionable insights, monitoring performance, optimizing campaigns, and ensuring flawless execution of commerce marketing programs.

This role requires data-driven decision making and strong cross-functional collaboration to support eCommerce growth. You will work with Marketing Operations, Finance, and agency partners to manage budgets,

Qualifications

• Bachelor’s degree in Marketing, Business, Analytics, or a related field.
• 2+ years of experience in eCommerce, digital commerce, analytics, shopper marketing, or related field.
• Strong analytical and problem-solving skills with ability to interpret data and uncover actionable insights.
• Experience transforming complex data into compelling business recommendations and stories.
• Advanced proficiency in Excel and experience with dashboards, reporting tools, and scorecards.
• Strong attention to detail and ability to manage multiple tasks.

Responsibilities

• Monitor, analyze, and report on campaign and program KPIs to maximize performance.
• Maintain scorecards, dashboards, and reporting tools across brands and partners.
• Identify trends and opportunities impacting commerce marketing results.
• Translate complex data into clear insights for cross-functional stakeholders.
• Partner with Marketing Ops and Finance to manage budgets and transfers.
• Collaborate with agency partners and internal teams on project delivery.
• Develop wrap reports, business reviews, and internal presentations.
• Support retailer performance data analysis for strategic planning.

Skills

Analytical thinking

Data interpretation

Actionable insights

Excel proficiency

Dashboards & reporting tools

Education

Bachelor’s degree in Marketing, Business, Analytics, or related field

Tools

Excel

Dashboards

Reporting tools

Job description

Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover.Swanson, and V8.

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s…

• Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
• Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
• Campbell’s offers unlimited sick time along with paid time off and holiday pay.
• If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
• Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
• Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

HOW YOU WILL MAKE HISTORY HERE…

As a Commerce Marketing Analyst, you will play a critical role in strengthening Campbell’s Commerce Marketing investment strategy across retailers and platforms. You will drive business growth by delivering actionable insights, monitoring performance, optimizing campaigns, and ensuring flawless execution of commerce marketing programs. Through data-driven decision making and strong cross-functional collaboration, you will help maximize marketing effectiveness, enhance the shopper experience, and support continued eCommerce growth.

WHAT YOU WILL DO…

• Monitor, analyze, and report on campaign and program KPIs to maximize Commerce Marketing performance.
• Maintain scorecards, dashboards, and reporting tools to track performance across brands, categories, and retail partners.
• Identify trends, risks, and opportunities impacting commerce marketing results and the shopper journey.
• Analyze performance data to uncover root causes of underperformance and provide recommendations for optimization.Translate complex data into clear, concise, and actionable insights for cross-functional stakeholders.
• Partner with Marketing Operations and Finance to manage Commerce Marketing budgets, including monthly transfers, adjustments, and actualization.
• Serve as a liaison between agency partners and internal teams to support the creative development and execution process.
• Assist in developing wrap reports, business reviews, and internal presentations that communicate key learnings and recommendations.
• Partner with agency teams to develop and manage Commerce Marketing timelines and project deliverables.
• Gather, analyze, and report retailer performance data to help inform strategic planning in collaboration with Insights, Brand, and Category teams.
• Support the Commerce Marketing team with ongoing reporting, analysis, and executional excellence initiatives.

WHO YOU WILL WORK WITH…

• Commerce Marketing Team
• Consumer Engagement Team
• Category Management Teams
• Insights & Analytics Teams
• Marketing Operations
• Finance Partners
• Brand Marketing Teams
• External Agency Partners
• Retailer and Platform Partners

WHAT YOU BRING TO THE TABLE… (MUST HAVE)

• Bachelor’s degree in Marketing, Business, Analytics, or a related field.
• 2+ years of experience in eCommerce, digital commerce, analytics, shopper marketing, or a related field.
• Strong analytical and problem-solving skills with the ability to interpret data and uncover actionable insights.
• Experience transforming complex data into compelling business recommendations and stories.Advanced proficiency in Microsoft Excel and experience working with dashboards, reporting tools, and performance scorecards.
• Strong attention to detail with the ability to manage and