Commerce Copywriter: Elevate PDPs & Shopper Content

Southern Graphic Systems, LLC; New York (NY); On-site; USD 70,000 - 80,000; Full time

Benefits offered by this job

Health care plans

Dental plan

Vision plan

Life insurance

401(k) plan

Flexible spending account

Job summary

Marks, a consumer experience agency, is seeking a Commerce Copywriter to develop and maintain product content across retailer and commerce platforms for a major CPG client. You will craft PDP copy, enhanced content, and store content while ensuring brand alignment and regulatory compliance.

The ideal candidate is detail-oriented with strong proofreading skills, experienced with brand guidelines and multiple brands, and capable of collaborating with Strategy, Discoverability, Creative, and Client

Qualifications

• Bachelor's degree in communications, Journalism, English, Marketing, or related field.
• 3-5+ years of experience in copywriting, commerce content, product marketing, content management, digital commerce, retail, or agency environments.
• Exceptional writing, editing, proofreading, and content quality management skills.
• Experience developing content for eCommerce, digital shelf, retailer, marketplace, or product-focused environments.
• Experience optimizing copy for both use experience and conversation
• Strong ability to interpret and apply brand guidelines, claims documentation, retailer requirements, and regulatory considerations.
• Experience working across large product portfolios and managing multiple brands, categories, or workstreams simultaneously.
• Understanding of Commerce, Digital Shelf, Search & Discoverability, retailer ecosystems, or related digital marketing disciplines.
• Familiarity with major retailer platforms including Amazon, Walmart, Target, Kroger, Instacart, or similar commerce environments preferred.
• Experience working with AI-assisted content creation tools and modern content workflows is a plus.
• Highly collaborative with experience partnering across Strategy, Discoverability, Creative, Account, and Client teams.
• Experience within CPG, Retail, Commerce, or agency environments preferred.

Responsibilities

• Write and maintain product titles, feature bullets, descriptions, comparison content, and supporting PDP copy across retailer and commerce platforms.
• Develop copy for enhanced content modules, retailer brand stores, image assets, and other commerce-related experiences.
• Translate approved product information, claims, ingredient details, and package copy into clear, accurate, shopper-friendly messaging.
• Apply brand guidelines, retailer requirements, and content frameworks across multiple brands, categories, and retailer environments.
• Partner with Discoverability and Commerce Strategy teams to incorporate search, category, and shopper insights into content development.
• Apply keyword, taxonomy, and content guidelines while maintaining natural, consumer-friendly language.
• Structure content to support retailer search engines, product recommendation systems, and evolving AI-driven shopping experiences.
• Stay current on retailer requirements, platform updates, and commerce content best practices.
• Review, edit, and proofread content to ensure accuracy, consistency, compliance, and adherence to approved claims and regulatory requirements.
• Validate content inputs and maintain quality standards across large product portfolios and multiple workstreams.
• Leverage AI-enabled tools and emerging technologies to support content development, refinement, and quality assurance.
• Evaluate and refine AI-assisted content outputs to ensure final deliverables meet brand, retailer, legal, and shopper requirements.
• Manage multiple projects and deadlines while contributing to the evolution of content standards, workflows, and best practices.

Skills

Copywriting

Content management

eCommerce content

Brand guidelines

Education

Bachelor's degree in communications, Journalism, English, Marketing, or related field

Tools

AI-assisted content creation tools

Job description

Marks, a consumer experience agency, is seeking a Commerce Copywriter to develop and maintain product content across retailer and commerce platforms for a major CPG client. You will craft PDP copy, enhanced content, and store content while ensuring brand alignment and regulatory compliance.

The ideal candidate is detail-oriented with strong proofreading skills, experienced with brand guidelines and multiple brands, and capable of collaborating with Strategy, Discoverability, Creative, and Client