CMO, Fintech Growth & Brand Transformation

Webull Financial; Saint Petersburg (FL); On-site; USD 200,000 - 250,000; Full time

Benefits offered by this job

Comprehensive Health Coverage

401(k) match

Generous time off & parental leave

Wellness & pet care benefits

Tuition reimbursement

Catered meals & stocked kitchens

Job summary

Webull Financial is seeking a Chief Marketing Officer to lead and scale the U.S. marketing function for our FINRA regulated financial services firm. This executive will be responsible for developing and executing a modern, data driven marketing strategy that strengthens brand presence, accelerates customer acquisition and retention, and supports sustainable business growth across the U.S.

market. The ideal candidate brings a balance of strategic leadership and operational execution, with

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• MBA preferred for senior leadership roles.
• 10+ years of progressive marketing leadership experience.
• Experience leading Creative, Brand Marketing, and Product Marketing.
• Experience in financial services or fintech is highly preferred.

Responsibilities

• Lead U.S. Creative, Brand Marketing, and Product Marketing strategy.
• Own customer acquisition strategy and performance.
• Develop and execute U.S. brand strategy, messaging, and GTM approach.
• Drive integrated marketing strategies to strengthen brand awareness and customer growth.
• Lead a marketing organization of 15–50 professionals across functions.
• Partner with Product, Sales, Operations, Compliance, Legal, and leadership.
• Inform growth strategy and investment priorities with market intelligence and data.

Skills

Executive leadership

Team development

Strategic marketing

Regulated industry experience

Data-driven marketing

Education

Bachelor’s degree in Marketing/Business/Communications

MBA preferred

Job description

Webull Financial is seeking a Chief Marketing Officer to lead and scale the U.S. marketing function for our FINRA regulated financial services firm. This executive will be responsible for developing and executing a modern, data driven marketing strategy that strengthens brand presence, accelerates customer acquisition and retention, and supports sustainable business growth across the U.S.

market. The ideal candidate brings a balance of strategic leadership and operational execution, with