Club Operations Director

Playbook; Redwood City (CA); On-site; USD 100,000 - 110,000; Full time

Benefits offered by this job

Free employee health insurance

4% 401(k) match

Free short-term disability

Job summary

Playbook in Redwood City is seeking a senior operations leader to transform wellness spaces into magnetic, high-performance hubs. You will oversee fitness facilities, events, hospitality, and tenant experiences, ensuring premier guest journeys across the campus.

The role requires 5+ years in large-scale wellness ops, a national group fitness certification, and strong cross-functional collaboration, with a focus on revenue optimization and service excellence.

Qualifications

• 5+ years of experience managing fitness or wellness center operations at large campuses or similar venues.
• 2+ years planning tenant engagement programs and on-site activations.
• Ability to prepare client-facing meeting agendas and communications.
• Group fitness certification from a nationally recognized organization required; Personal Training certification a plus.
• Experience overseeing multiple service lines (fitness, events, hospitality, tenant experience).
• Skilled in driving revenue and efficiency through utilization planning, staffing models and resource management.
• Comfortable partnering cross-functionally with Sales, Marketing and key stakeholders; tech-savvy with booking/scheduling tools.

Responsibilities

• Own the operation of fitness spaces including gym, outdoor facilities, pool, and related amenities.
• Optimize space utilization, staffing and resources to maximize performance.
• Lead and develop a high-performing team of Hosts.
• Act as the calm, decisive leader during high-pressure guest situations.
• Collaborate across functions to align programming with brand standards.
• Ensure behind-the-scenes readiness and precise space resets.
• Use audits and guest feedback to drive continuous service evolution.

Job description

Salary Range:$100,000 - $110,000 plus up to a $4k annual bonus based on top performance.

Benefits:FREE employee-only medical coverage, a 4% employer 401(k) match, and FREE short-term disability. Other incredible benefits HERE.

Location:Redwood City, CA. Exact location details will be shared as soon as they become available!

Work Hours:Monday-Friday flexibility required typically between 8:00am - 6:00pm.

Reports to:Client Operations Manager

Your Mission:

Your mission is to set the stage for a transformative guest journey across an entire campus. You don't just manage facilities; you spark vitality, ensuring our wellness spaces serve as a sanctuary for high-performance recovery and authentic human connection. Through exceptional hospitality and thoughtfully curated experiences, you'll help shape a campus where people feel energized, connected, and inspired.

Your Focus:

You are responsible for transforming your wellness spaces into magnetic destinations—high-performing, life-enhancing hubs that offer something guests can’t find anywhere else. You will set the stage for vitality and longevity, ensuring our spaces are the first choice for both essential recovery rituals and high-impact wellness transformations.

Outcomes You’ll Deliver:

• Five-Star Standard:Own the operational heartbeat of your spaces, including a fitness center, outdoor sports facilities, rock climbing wall and pool, by keeping them service-ready. You ensure every environment is primed and intentional, creating a welcoming, premium stage where your members can perform at their peak.
• Revenue & Space Performance:Drive the efficiency of your spaces and wellness services by mastering the dance of utilization. You’ll optimize resources, energy, and staffing schedules to ensure you are always prepared for the day’s rhythm.
• Leadership & Development:Guide and grow a high-performing team of Hosts. By setting clear goals, you empower your people to "hone their craft" and deliver consistent, high-quality performance.
• Ownership & Problem Solving:Act as the steady "Swan" for high-stakes moments. You are the final word on execution, stepping in to clear obstacles and navigate complex scenarios so the guest experience remains seamless and stress-free.
• Cross-Functional Alignment:Partner across functions to ensure your programming aligns with our service expectations. You act as the guardian of our brand standards, ensuring that every unique activation or booking aligns with our operational DNA and client promises.
• Operational Excellence:Master the behind-the-scenes details that make the magic possible. From equipment readiness to efficient resets, you ensure the invisible engine of the space runs with absolute precision and care.
• Feedback & Continuous Evolution:Champion a culture of always better. You’ll use data, audits, and guest feedback to report on impact, ensuring we are constantly refining our service to stay at the leading edge of the industry.

Requirements:

• 5+ years of experience managing fitness or wellness center operations at large campuses, country clubs or boutique wellness spaces.
• 2+ years of experience planning and executing tenant engagement programs and on-site activations.
• Comfortable preparing client-facing meeting agendas, presentations, and communications.
• Current group fitness certification from a nationally recognized organization (e.g., ACE, AFAA, NASM, ACSM, or equivalent) required. Personal Training certification is a plus. (Must be willing and able to provide fitness class or training coverage as needed, including for VIP clients or during instructor absences.)
• Experience overseeing multiple service lines (e.g., fitness, events, hospitality, wellness, or tenant experience) is a plus.
• Skilled in driving revenue and efficiency through utilization planning, staffing models, and resource management.
• Comfortable partnering cross-functionally with Sales, Marketing, and key stakeholders to deliver an exceptional experience.
• Tech-savvy, with experience using booking, scheduling, and collaboration tools (Google Workspace, Slack, event platforms). Adaptable and confident learning new systems for membership and program management.

Key Competencies:

• Innate Hospitality Mindset: You have a strong eye for detail and maintain high-quality, welcoming spaces. You take pride in making sure the physical environment is always organized, pristine, and ready for an exceptional guest experience.
• Operations Management: You bring an entrepreneurial mindset to the floor. You have a sharp eye for optimizing the rhythm of a space- balancing staffing, utilization, and resources to drive performance without ever compromising the brand’s vitality.
• Empowering Leadership: You build and guide high-performing teams by setting clear expectations. You foster a culture of accountability, coach your team effectively, and support their personal and professional growth.
• The "Swan" Under Pressure:You remain calm, professional, and steady during high-pressure situations. You handle complex escalations, resolve unexpected problems in real time, and protect the brand's reputation through customer care and follow-through.
• Intentional Collaboration:You are a master of the behind-the-scenes details. By partnering seamlessly across functions, you ensure that what is promised is what is delivered, protecting our standards through rigorous attention to detail and sound decision-making.

Our Core Values:

Playbook's culture is based on a shared respect for our lived values HERE. Fit with our values is a critical component of our hiring process, and you and all of our colleagues are expected to live our core values in interactions with team members, customers, and stakeholders. An assessment of how you have exhibited our values is also an important part of your performance review process.

Our Commitment To You:

Playbook is committed to building a team that represents a variety of backgrounds, perspectives, and skills. We know the more inclusive we are, the greater our impact will be!

A Quick Note About Salaries:

We list salaries based on a few key factors. These include location-specific budgets, market trends, team size, and the scope of the building. Since we’re a national company working with office properties of all shapes and sizes, the listed salary is tailored specifically to this role and may differ from similar-titled roles on our Careers Page. Curious or want to chat more about it? We promise to be open and transparent about these details throughout our interview process.