City Launch & Growth Lead

Brodie Rec; New York (NY); On-site; USD 70,000 - 80,000; Full time

Benefits offered by this job

Uncapped commission

Professional development budget

Play Brodie League for free

Job summary

Brodie Rec is seeking a City Launcher in New York/New Jersey to own the full market launch, secure venues, recruit founding captains and free agents, and drive early community buzz. You’ll live in-market, build local partnerships, and lead game-night presence, with growth into additional cities as you prove the model.

You’ll report to the Sr. Director of Growth and work across operations, growth, brand, and people to scale launch playbooks and ensure ongoing market success.

Qualifications

• 3+ years of experience in sales, partnerships, community management, or growth.
• Strong outbound and relationship-building skills.
• Experience managing conversations from first touch through close.

Responsibilities

• Own full market launch cycle from first outreach to opening night.
• Identify gyms in territory and lock in venues.
• Build relationships with gym owners, brands, and community partners.
• Recruit 24 founding captains plus a pool of free agents.
• Manage the market's social page to build following and waitlist.
• Develop outbound strategies across email, phone, LinkedIn, DMs, events.
• Validate market with demand, pricing, and waitlist data for leadership.
• Attend game nights and be the face of Brodie in your city.
• Partner with operations on game-night execution while growing growth.
• Expand to adjacent cities as track record grows.

Skills

Sales

Partnerships

Community management

Growth

Tools

CRM

Job description

Brodie Rec is seeking a City Launcher in New York/New Jersey to own the full market launch, secure venues, recruit founding captains and free agents, and drive early community buzz. You’ll live in-market, build local partnerships, and lead game-night presence, with growth into additional cities as you prove the model.

You’ll report to the Sr. Director of Growth and work across operations, growth, brand, and people to scale launch playbooks and ensure ongoing market success.