Chief Marketing Officer

R.K. Surgical & Medical Company; United States; Remote; USD 180,000 - 320,000; Full time

Job summary

R.K. Surgical & Medical Company seeks a Chief Marketing Officer to lead the company’s marketing strategy and execution for its medical and surgical distribution business.

This full-time remote role oversees brand positioning, digital and traditional campaigns, and data-driven decision making to maximize growth and market penetration. You will collaborate with sales leadership to align marketing with revenue targets, manage public relations, and mentor the marketing team, ensuring high-quality

Qualifications

• Develop and execute comprehensive market plans and marketing management strategies.
• Analyze market trends, competitors, and customer needs in healthcare.
• Build and maintain a positive brand image through public relations.

Responsibilities

• Lead overall marketing strategy and execution for medical and surgical distribution.
• Oversee brand positioning, digital and traditional marketing initiatives.
• Collaborate with sales leadership to align campaigns with revenue goals.

Skills

Market planning

Marketing management

Market research

Public relations

Sales collaboration

Leadership

Data-driven decision-making

Executive presentation

Remote work

Education

Bachelor’s or Master’s in Marketing/Business

Job description

Role Description The Chief Marketing Officer (CMO) is a full-time remote role responsible for leading the overall marketing strategy and execution for our medical and surgical distribution business. Day-to-day tasks include developing and implementing comprehensive marketing plans, overseeing brand positioning, and guiding digital and traditional marketing initiatives to support growth and market penetration. The CMO will collaborate closely with sales leadership to align marketing campaigns with revenue goals, monitor market trends, and adjust strategies to maximize impact. This role also involves managing public relations activities, strengthening our brand reputation in the healthcare sector, and providing data-driven insights to senior management for strategic decision-making. The CMO will lead and mentor the marketing team, setting clear objectives and ensuring consistent, high-quality communication across all channels.

Qualifications

• Ability to develop and execute comprehensive Market Planning and Marketing Management strategies.
• Strong skills in Market Research to analyze trends, competitors, and customer needs in the healthcare sector.
• Experience in Public Relations to build and maintain a positive brand image and manage external communications.
• Background in Sales collaboration to align marketing initiatives with revenue targets and support sales enablement.
• Proven leadership experience in senior marketing roles, ideally within healthcare, medical devices, or related industries.
• Strong analytical, data-driven decision-making, and performance measurement skills.
• Excellent written and verbal communication skills, with the ability to present to executive stakeholders.
• Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field, or equivalent practical experience.
• Ability to work effectively in a remote environment, manage cross-functional teams, and prioritize multiple projects.