Chief Marketing Officer

Roswell Park Comprehensive Cancer Center; Buffalo (NY); On-site; USD 150,000 - 250,000; Full time

Job summary

A leading cancer care institution in Buffalo, NY seeks a Senior Vice President, Chief Marketing Officer to drive marketing strategies and elevate the brand's presence. Candidates should have 15+ years of leadership experience in healthcare or a mission-driven organization, demonstrating a record of brand transformation and digital innovation. This role offers a unique opportunity to redefine cancer care through innovative marketing efforts.

Qualifications

• 15+ years of leadership experience in marketing, preferably in healthcare or mission-driven organizations.
• Proven track record of digital innovation and growth marketing.
• Experience in crafting compelling narratives for diverse audiences.

Responsibilities

• Develop and execute marketing strategies that elevate brand presence.
• Increase patient engagement and market share through campaigns.
• Collaborate with teams to align marketing efforts with institutional goals.

Skills

Leadership in marketing

Strategic thinking

Brand transformation

Data-driven decision making

Collaboration

Education

Doctoral degree

Master's degree

Bachelor's degree

Job description

Summary : Fueling Innovation. Amplifying Impact. Transforming Cancer Care.

Are you a bold, visionary leader ready to revolutionize healthcare marketing? Do you have the strategic expertise, creative mindset, and data-driven approach to elevate a brand that’s changing lives? If so, we want you to lead the charge.

As the Senior Vice President, Chief Marketing Officer, you will be the driving force behind our brand, shaping the narrative of our mission and ensuring that patients, caregivers, and communities know where to turn for world-class cancer care. You will be at the helm of a high-performing team, crafting strategies that increase awareness, drive patient volume, and position us as the leader in cancer treatment, research, and innovation.

What You’ll Do

• Lead with Vision: Develop and execute cutting-edge marketing and branding strategies that elevate our national presence and resonate deeply with our audiences.
• Drive Growth: Increase patient engagement and market share through innovative, omni-channel campaigns that make an impact.
• Enhance the Patient Journey: Ensure our messaging, digital experiences, and outreach efforts provide clear, compassionate, and compelling calls to action.
• Champion Data-Driven Strategies: Leverage analytics, market intelligence, and emerging trends to optimize marketing performance and inform strategic decisions.
• Collaborate for Success: Work cross-functionally with clinical, operational, and research teams to align marketing efforts with institutional goals.
• Lead & Inspire: Mentor and empower a best-in-class marketing team, fostering a culture of creativity, accountability, and results.

What We’re Looking For

• A proven marketing executive with 15+ years of leadership experience, preferably in healthcare, academic medicine, or a mission-driven organization.
• A strategic thinker with a track record of brand transformation, digital innovation, and growth marketing.
• A master storyteller who understands how to craft compelling narratives that engage diverse audiences.
• A data-driven leader with expertise in market research, segmentation, and performance analytics.
• A collaborative partner who thrives in a dynamic, fast-paced environment.

Why Join Us?

At Roswell Park Comprehensive Cancer Center, we’re not just treating cancer—we’re redefining what’s possible in cancer care. This is more than a marketing role; it’s an opportunity to be part of a movement, to inspire hope, and to drive real change.

If you’re ready to make an impact, apply today. Let’s change lives together.

Qualifications

Education and Experience

• 1. Doctoral degree and the equivalent of eight (8) years of progressively responsible senior-level experience including eighteen (18) months experience in a supervisory, administrative, consultative, managerial or executive capacity; or
• 2. Master’s degree and the equivalent of ten (10) years of progressively responsible senior-level experience including eighteen (18) months experience in a supervisory, administrative, consultative, managerial or executive capacity; or
• 3. Any combination of education / experience / training that demonstrates the ability of the individual to perform executive-level duties and fulfill the responsibilities of the Senior Vice President. However, all candidates must possess a minimum of a Bachelor’s degree and have the equivalent of at least eighteen (18) months’ experience in a supervisory, administrative, consultative, managerial or executive capacity; stated in 1 or 2 above.

License Requirement

Recognized licensure, if required, to perform the functions of the position.