Chief Executive Officer, The Dollar Foundation

Coinme; Jersey City (NJ); On-site; USD 200,000 - 300,000; Full time

Job summary

Coinme is seeking a founding CEO in Jersey City to lead capital formation and growth of the FISC token economy. This hands-on role demands expertise in DeFi, public representation at various forums, and robust relationships with crypto investors.

The ideal candidate will have a proven track record in driving TVL or AUM growth, deep knowledge of tokenomics, and a strong public presence, ready to embody the vision of the ecosystem.

Qualifications

• Proven record of driving measurable TVL or AUM growth in DeFi.
• Experience in fundraising from crypto VCs and running a Series A.
• Strong public presence with a capacity to communicate complex concepts.

Responsibilities

• Own TVL growth metrics and strategies across token demand and staking.
• Lead capital formation by raising Series A from crypto-native investors.
• Be the public representative at conferences, carrying the company’s narrative.

Skills

DeFi growth measurement

Crypto capital markets fluency

Public speaking

Fundraising expertise

Tokenomics knowledge

Job description

Role Overview

We are hiring a founding CEO to own capital formation, TVL growth, and the FISC token economy. This is not a foundation steward role and not a TradFi executive seat. It is a hands‑on, commercial, crypto‑native operating role for someone who has personally scaled a DeFi protocol, knows tokenomics as a craft, has credibility with curators, funds and risk firms and can champion a vision for the ecosystem online and onstage.

Key Responsibilities

• Own TVL growth across token demand, staking, and vault deposits — and set, track, and report the growth and financial metrics that govern it.
• Lead capital formation end‑to‑end — raise the Series A from crypto‑native investors and secure the seed liquidity and incentive capital needed to bootstrap and retain TVL.
• Own the FISC token economy and capital‑markets strategy — tokenomics, emissions, points and incentive programs, liquidity mining, and bribe‑market deployment.
• Convert and deepen the curator and risk pipeline — turn warm relationships into live, endorsed integrations. Curator trust is the protocol's #1 conversion unlock.
• Build the capital stack beyond the raise — crypto hedge funds, LPs, and ecosystem partners now; institutional and TradFi allocators as the platform matures.
• Be the public face of Bitcoin Dollar and FISC — conferences, podcasts, X spaces, and forums — carrying a credible, transparent narrative.
• Drive the trust‑infrastructure agenda — real‑time Proof of Reserves, DeFiLlama and aggregator listings, public risk assessments, and curator endorsements — and forge integrations (Pendle, Morpho, Aave, cross‑chain) that extend sBTCD composability and distribution.
• Lead a small, senior team — hire selectively, set the operating cadence, manage runway and burn, and steward the long‑term roadmap toward the multi‑asset 'Dollar' family, FISC seasons, and DAO governance.

Qualifications

• Personally drove measurable TVL or AUM growth at a DeFi protocol with specific, defensible numbers.
• Deep crypto‑capital‑markets fluency — tokenomics and incentive design, lending markets, vaults, leverage, PT/YT and bribe markets, liquidity provisioning, and on‑chain analytics.
• Credible, existing curator and risk‑firm relationships, with a proven ability to convert skeptics into live integrations.
• Demonstrated fundraising — you've raised from crypto VCs and/or allocated as an investor, and can run a Series A.
• A strong public presence — comfortable as the named face of a protocol on stage, on podcasts, and on X — able to explain novel yield and rebalancing mechanics to a sophisticated, skeptical audience.
• A player‑coach who thrives hands‑on in a sub‑20‑person senior team and builds the playbook rather than managing a large org.
• High integrity and conviction, genuine comfort with token‑weighted comp and early‑stage ambiguity, and sound regulatory awareness as the public executive of a Cayman non‑profit foundation and token issuer.

Nice to Have

• Direct working relationships with curators like Re7, Block Analitica, Gauntlet, Steakhouse, or Veda.
• Prior founder or CEO experience at a DeFi protocol.
• Stablecoin, yield, or RWA protocol depth.
• Network into Pendle, Morpho, Aave, or Sky ecosystems.