Chief Communications & Brand Strategist

New River Community and Technical College

Beaver (WV)

On-site

USD 90,000 - 120,000

Full time

14 days+

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Job summary

New River Community and Technical College seeks a Director of Communications to lead the college's strategic messaging, media relations, and brand management. The role reports to the Associate Vice President of External Affairs and serves on the President’s Cabinet, shaping communications across print, website, social media, and public relations.

The ideal candidate will have a strong background in higher education communications, partnership building with external stakeholders, and a proven

Qualifications

Bachelor's degree required; Master's degree preferred.
2+ years of experience in strategic communications, media relations, and marketing leadership.
Experience working with government officials, community leaders, and boards preferred.
Supervisory experience in higher education may be preferred.

Responsibilities

Develop and implement an integrated strategic communications plan to advance the college's brand and visibility.
Create marketing and public relations strategies to cultivate relationships with media and influencers.
Collaborate with leadership to identify internal and external communications opportunities and execute strategies.
Act as spokesperson and lead point person for media interactions and coverage of college programs and events.
Oversee day-to-day communications activities including budgeting, planning and staff development.